SHALU MUHAMMED
DUBAI
Summary
Highly analytical and data-driven E-commerce Manager effectively scales online customer acquisition efforts and e-commerce capabilities to drive sales growth. Routinely tests new features and assets and measures results as company grows and evolves. Strong understanding of e-commerce consumer behavior and audience segmentation along with website analytic and tracking tools.
Overview
10
10
years of professional experience
1
1
Certification
Work History
E COMMERCE MANAGER
THE ARABIAN WEAVERS LLC
02.2023 - Current
- Optimized e-commerce fulfillment strategy to minimize costs while maximizing profits and customer satisfaction.
- Incorporated e-commerce objectives in social media platform management.
- Helped find leading online retailers and platforms to connect with consumers.
- Tracked consumer behavior, content management and weight of purchase to develop robust customer acquisition and retention programs.
- Established and maintained balanced and accurate e-commerce budget to execute on initiatives with proper funding and enrich customer experience.
- Leveraged Google Analytics and AB testing to monitor effectiveness of online marketing strategies, website content and user experience.
- Supported annual media planning process and media buying for digital content.
- Constructed new payment systems for online orders to optimize website shopping and boost sales.
- Developed and executed e-commerce positioning, values, tone of voice and design elements to bring value and convenience to customers.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Demonstrated products to show potential customers benefits and advantages and encourage purchases.
- Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
- Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Communicated product quality and market comparisons by creating sales presentations.
- Aligned company goals with customer outcomes and increased satisfaction by automating contact management systems.
E COMMERCE OPERATIONS HEAD
DGZ INTERNET PVT LTD
02.2014 - 01.2023
- Highly analytical and data-driven, Analyst effectively scales online
- Customer acquisition efforts and e-commerce capabilities to drive sales
- Growth
- Routinely tests new features and assets and measures results as
- Company grows and evolves
- Strong understanding of e-commerce consumer behavior and audience segmentation along with website analytic and tracking tools., Managing the day-to-day operations of the e-commerce website, including overseeing product listings, order processing, inventory management, shipping, and customer service
- Developing and implementing strategies to improve website performance, such as optimizing conversion rates, reducing shopping cart abandonment, and increasing average order value.
- Met or exceeded sales goals and worked as team player in supporting other sales.
- Displayed positive, professional, friendly and high-energy willingness to assist customers through video, chat or telephone interactions.
- Educated and engaged customers through product demonstrations via video software.
- Corresponded with online customers to address questions or complaints about products, policies, or shipping methods.
- Uploaded digital media to online storefront, auction sites or other shopping Web sites for advertising purposes.
- Managed financial tracking, inventory coordination and social media marketing.
- Promoted products in online communities through weblog or discussion-forum postings, e-mail marketing programs or online advertising.
- Tracked inventory and reviewed retail trends to make timely and proactive business decisions.
- Established and maintained e-commerce website to promote and sell products.
- Created promotional campaigns to boost sales and drive customer loyalty.
- Monitored trends in online retail to identify new opportunities for growth.
- Tested website features and functionality for optimal performance.
- Researched and developed new products to meet customer demands.
- Developed relationships with suppliers to facilitate timely delivery of products.
- Developed successful online sales operations from scratch by establishing and following strategic vision, mission and operational plans.
- Utilized various analytics tools to track customer behavior and optimize website layout.
- Negotiated with suppliers to secure best prices for products.
- Customized e-commerce platforms by building new products, designing landing pages and integrating new vendors and apps to further enhance website UI and UX.
- Leveraged Google Analytics and AB testing to monitor effectiveness of online marketing strategies, website content and user experience.
- Established and maintained balanced and accurate e-commerce budget to execute on initiatives with proper funding and enrich customer experience.
- Tracked consumer behavior, content management and weight of purchase to develop robust customer acquisition and retention programs.
- Supported annual media planning process and media buying for digital content.
- Built relationships with customers and community to establish long-term business growth.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Compiled and analyzed data to determine approaches to improve sales and performance.
- Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Delivered recommendations to long-term accounts to promote brand awareness to key audience.
- Developed compelling presentation decks to gain approval for ideas and communicate results.
- Collaborated with advertising group to create uniformity between advertising messages and retail incentives.
Education
Bachelor of Engineering - Mechanical Engineering, ADVERTISING AND SALESMANSHIP
ANNAMALAI UNIVERSITY
04.2012
Skills
- Business Partnerships
- Creative Solutions
- Digital Sales
- Cross-Channel Marketing
- Social Media Platforms
- Inventory Tracking
- Advertising Campaigns
- Operational Efficiency
- Business Analytics
- Sales Strategy Development
- Amazon FBA
- Landing Page Optimization
Accomplishments
- E-commerce Platforms
- Digital Marketing
- SEO/SEM
- A/B Testing
- AD Campaigns
- Shopify
- Analytical Tools
- Zoho WMS
- WIX
Certification
- Fundamentals Of Digital Marketing By Google
- Search Engine Marketing By Simply Learn
- Fundamentals Of Google Cloud by COURSERA
Languages
English
Bilingual or Proficient (C2)
Hindi
Advanced (C1)
Malayalam
Bilingual or Proficient (C2)
Timeline
E COMMERCE MANAGER
THE ARABIAN WEAVERS LLC
02.2023 - Current
E COMMERCE OPERATIONS HEAD
DGZ INTERNET PVT LTD
02.2014 - 01.2023
Bachelor of Engineering - Mechanical Engineering, ADVERTISING AND SALESMANSHIP
ANNAMALAI UNIVERSITY
- Fundamentals Of Digital Marketing By Google
- Search Engine Marketing By Simply Learn
- Fundamentals Of Google Cloud by COURSERA
Similar Profiles
Brianna WeaverBrianna Weaver
Office Manager's Assistant at Weavers Sawing And Sealing LLCOffice Manager's Assistant at Weavers Sawing And Sealing LLC
RASOON PPRASOON PP
Sr, Electrical Engineer at ARABIAN INDUSTRIES PROJECTS LLCSr, Electrical Engineer at ARABIAN INDUSTRIES PROJECTS LLC
ZIAUDDIN SHAIKHZIAUDDIN SHAIKH
Treasury manager at Swiss Arabian Perfumes Ind. LLCTreasury manager at Swiss Arabian Perfumes Ind. LLC