Summary
Overview
Work history
Education
Skills
Accomplishments
Additional Information
Languages
Certification
Timeline
Generic
Shayan Alwani

Shayan Alwani

Dubai,United Arab Emirates

Summary

Seasoned professional with expertise in outreach, business relationships, market intelligence, event management, and customer relations. With a seven-year track record in the marketing, education, and development sectors, I've collaborated with national and international institutions to design business plans and execute efficient marketing operations. I'm currently at the helm of marketing and customer relations for Agrimont Industrial Group (UAE) and have previously made significant contributions in Pakistan at esteemed organizations like AKU, IQRA University, SJDA, and Soya Supreme. I'm known for cultivating strong relationships with government bodies, donor agencies, and non-profit organizations while orchestrating hallmark events such as annual conferences, symposiums, and convocations. My aspiration is to continue my professional journey in a highly professional environment with ample room for career advancement.

Overview

8
8
years of professional experience
6
6
years of post-secondary education
1
1
Certification

Work history

Marketing Specialist

Eximpco Trading House LLC
Dubai, UAE
09.2022 - 06.2023
  • Advised on marketing strategy with strong industry knowledge.
  • Explored new marketing and branding partnerships with high-profile clients, enhancing company reach.
  • Served as key corporate representative, liaising with various stakeholders in support of operational excellence.
  • Aided senior leadership by recommending corrective actions and improvements to company operations.
  • Generated company growth through market expansion and sales.
  • Maintained regular contact and strong relationships with existing customers by providing comprehensive support.
  • Increased profitability by developing pipelines using multiple marketing channels and sales strategies.
  • Organised delivery and acquisition of raw materials for business use.
  • Enforced established logistics standards to protect consignment from damage or theft.

Assistant Customer Service Manager

Agrimont Industrial Group
Dubai, UAE
06.2023 - Current
  • Gathered customer insight data to inform product development and marketing content.
  • Created digital and print collateral for distribution to potential clients and markets.
  • Segmented markets for customer-focused value propositions and messaging.
  • Facilitated smooth shipping processes, preparing dispatch export documentation to customs requirements.
  • Improved sales order processes by identifying opportunities in shipment efficiencies.
  • Planned and developed strategies to increase sales territory positioning, exceeding company targets.
  • Interfaced with customers, determined needs, provided recommendations and up-sold services.
  • Achieved exceptional client satisfaction feedback and ratings.

Assistant training and placement Specialist

Silver Jubilee Development Agency, PAK, The Aga Khan Development Network
Karachi, Pakistan
09.2021 - 07.2022
  • Meet with new partner institutions (training institutions/employers) frequently and share the program's vision
  • Planning and Coordinating with the client, liaising & adhering to their requirements as closely as possible
  • Selection & arrangement of conference venue along with exhibition areas
  • Budgeting with client for conference setup, including delegate logistics, accommodation, travels & conference catering
  • Established personnel policy and processes to meet key business objectives.
  • Provided one-to-one coaching sessions to identify relevant training opportunities.
  • Built positive relationships with recruiters to source external job candidates.

Assistant Manager Marketing and Operations

IQRA University, Learning
Karachi, Pakistan
02.2020 - 09.2021


  • Centre for Teaching Excellence &, in developing marketing plan for all inhouse & outreach programs under the Faculty Development Center
  • Coordinate with Government, Donor Agencies, HEC for Research Grants
  • Liaise with external suppliers including Print, Mailing House, Design and Research
  • Communicate with internal suppliers, including database, IT, web, and operations
  • Manages marketing activities/campaigns in line with the marketing plan in target markets
  • Introduced and managed the Online webinars, conferences, and online symposiums
  • Managed all operations and administration related task of the department
  • Responsible for handling all social media accounts (Facebook, Twitter, Instagram) of the department
  • Served as the focal point of the communication between Director and all other stakeholders.

Business developmentAanalyst

Aga Khan University, PAK, Innovation in Medical Education, CIME
Karachi, Pakistan
03.2019 - 02.2020
  • Developed network within AKU and with externals in communicating CIME's potential and planned events, and develops relationships with recipients, sponsors, and donors.
  • Assist in the coordination of design and production of marketing collaterals including sales brochures, visitor tickets, print advertisements, web banners/emails etc
  • Participated in policy formulation and implementation particularly regarding ethical utilization of external sponsorship for educational events carrying AKU Brand
  • Managed the dissemination of sources of information on CIME including website, social media and newsletter and recommends adaptation of marketing activities to better suit the business environment
  • Managed the Centre's business and events and with other stakeholders
  • Organized programmes of CPD as required to maintain currency of skills and knowledge of organizational issues within AKU that may impact on CIME's operations
  • Managed assignments in relation to clinical simulation, business development in campuses across AKU
  • Actively contributed to research and development activity within CIME.

Marketing coordinator

Soya Supreme
Karachi, Pakistan
07.2018 - 03.2019


  • Created innovative social media posts and schedules to drive engagement.
  • Planned and executed internal and external launch events.
  • Created professional business correspondence, spreadsheets and presentations.
  • Conducted market research to refine digital advertising campaigns.
  • Produced analytics reports to evaluate campaign performance and customer engagement.
  • Worked collaboratively with vendors to complete projects according to schedule and specifications.
  • Managed marketing budgets with data and results-driven decision making.
  • Leveraged marketing tools and software to produce exquisite marketing materials and track KPIs.

Marketing Coordinator

Platinum Pharmaceuticals, PAK
Karachi, Pakistan
01.2016 - 07.2018
  • Developed marketing plans to support department strategies.
  • Produced analytics reports to evaluate campaign performance and customer engagement.
  • Conducted market research to refine digital advertising campaigns.
  • Created professional business correspondence, spreadsheets and presentations.
  • Spearheaded lead generation activities to promote brand awareness and interest within target market.

Education

Master of Advertising - Marketing, Advertising and Business Managements

Shaheed Zulfikar Ali Bhutto Institute of Science and Technology
Karachi, Pakistan
08.2019 - 01.2021

Bachelor's - Media Science - Advertising and Marketing

IQRA University
Karachi, Pakistan
08.2014 - 12.2018

Skills

  • Customer Relationship Management Software (CRM)
  • Logistics policies and procedures
  • Customer relations
  • Purchasing and procurement
  • Administrative support
  • Budgeting and reporting
  • Excellent time management skills
  • Microsoft Outlook, Word and Excel
  • Engaging leadership style
  • Training and development

Accomplishments

  • Social Media Marketing Foundations
  • Business Writing
  • Scholarship of Teaching and Learning conference
  • Clinical Simulation Educators Program
  • Front Office Certificate - PITHM
  • JCI principles
  • Honors-Awards
  • Online International Symposium on ‘Embracing the Transformation and Change: A New Normal in Education
  • Language and Communication
  • Excellent communication abilities; report writing, presentation and interpersonal skills
  • Good English & Urdu Language Skills (Speaking & Writing) Events and Programs Implemented
  • Ismaili Concert - Karachi 2007
  • Dinner Gala - Ismaili, Global Expo Rays of light Exhibition Voluntary Services
  • Serving as Chairperson - Aga Khan Education Board Pakistan - 2019 - 2023
  • Served as Insurance Lead - Aga Khan Economic and Planning Board Pakistan - 2014 -2017
  • Serving as Asst
  • Leader - Aga Khan Scouts and Guides Group UAE - 2023 - 2024
  • Serving as Team Member - Aga Khan Youth Development Portfolio UAE - 2023 - 2024

Additional Information

  • Visa Status: , Employment Visa (Valid - Oct - 2024, )

Languages

English
Advanced
Urdu
Native

Certification


Effective Business Writing

Account Management: Maintaining Relationships

Social Media Marketing: Strategy and Optimization

Developing Resourcefulness

Building Resilience

Clinical Simulation Educators Programme

Timeline

Assistant Customer Service Manager

Agrimont Industrial Group
06.2023 - Current

Marketing Specialist

Eximpco Trading House LLC
09.2022 - 06.2023

Assistant training and placement Specialist

Silver Jubilee Development Agency, PAK, The Aga Khan Development Network
09.2021 - 07.2022

Assistant Manager Marketing and Operations

IQRA University, Learning
02.2020 - 09.2021

Master of Advertising - Marketing, Advertising and Business Managements

Shaheed Zulfikar Ali Bhutto Institute of Science and Technology
08.2019 - 01.2021

Business developmentAanalyst

Aga Khan University, PAK, Innovation in Medical Education, CIME
03.2019 - 02.2020

Marketing coordinator

Soya Supreme
07.2018 - 03.2019

Marketing Coordinator

Platinum Pharmaceuticals, PAK
01.2016 - 07.2018

Bachelor's - Media Science - Advertising and Marketing

IQRA University
08.2014 - 12.2018

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Shayan Alwani