Shima Pourazami

• Led strategic marketing initiatives to promote Finland’s high school and vocational programs to global markets.
• Directed market entry strategies in Middle East, Central Asia, and Caucasus regions, driving student recruitment.
• Built and managed high-performing teams to ensure seamless execution of campaigns and sales strategies.
• Conducted market research to identify growth opportunities and optimize international sales efforts.
• Developed and implemented innovative marketing strategies to enhance brand visibility and market penetration.
• Developed marketing plans to support department strategies.
• Managed over 50 customer calls and email responses per day.

Key Skills: Marketing Strategy, Market Research, Leadership, Sales Excellence, International Market Entry

• Designed and executed digital marketing campaigns, leveraging Google Ads and social media channels to drive user acquisition.
• Managed client accounts, ensuring personalized strategies aligned with business goals.
• Increased brand awareness by creating engaging content and optimizing social media platforms.
• Provided strategic advice on marketing and branding to enhance customer engagement and retention.
• Increased customer sales by 20%.

Key Skills: Digital Marketing, Google Ads, Social Media Management, Communication, Brand Building

• Spearheaded business development efforts to attract international companies to Nordic market.
• Supported Finnish SMEs in entering Middle Eastern markets through customized strategies and market research.
• Directed cross-border projects, aligning business strategies with client objectives.
• Provided innovative marketing solutions to increase client market share and revenue.
• 100% qualified by Business Finland

Key Skills: Business Development, Team Leadership, Marketing Strategy, Sales & Marketing

• Mentored aspiring entrepreneurs in Finland, guiding work culture and market entry strategies.
• Conducted workshops on business strategy, marketing channels, and ecosystem integration.
• Enabled mentees to build sustainable businesses by identifying growth opportunities and optimal marketing channels.

Key Skills: Coaching, Business Mentoring, Marketing Strategy, Social Selling

• Designed comprehensive marketing plans and assessed their effectiveness.
• Managed budgets and supervised marketing consultants to ensure timely project delivery.
• Researched market trends and identified growth opportunities to enhance market positioning.

Key Skills: Budgeting, Market Planning, Leadership, Communication

• Supported marketing department in developing sales processes and strategies.
• Conducted market research and built relationships with B2B clients to drive sales.
• Managed accounts and ensure customer satisfaction through personalized service.

Key Skills: Sales Excellence, Account Management, Teamwork