Sudhir Anchan

- Oversaw trading operations for welding, cutting, surface preparation, and automotive equipment.
- Managed brands such as Lincoln, BOSCH, Hunter, Blitz Rotary, Tech Lift, ELGI, WACHS, and KJELBERG.
- Directed a sales and service team of ~45 employees across Dubai and Abu Dhabi branches.
- Successfully steered business through challenges including the 2009 financial crisis and 2020 Covid lockdowns, maintaining profitability.
- Reported directly to the Chairman & Managing Director, advising on finance and technical sales.
- Expanded the company’s real estate investment portfolio, securing financial growth opportunities.

- Managed trading operations for welding, cutting, and surface preparation products (Lincoln, Harris, Dewalt, Hypertherm, Clemco, Wiwa, Graco, Oman Abrasives).
- Expanded the company’s presence by establishing branches in Sohar & Sur governorates.
- Led a team of 20+ in Muscat, transforming the welding division into the top-performing unit of the company.
- Drove consistent sales growth through strategic planning, technical product demonstrations, and customer relationship management.

- Specialized in manufacturing and sales of premium welding electrodes.
- Handled project sales at IPCL Nagothane and Mumbai regions.
- Gained strong expertise in welding technologies and project-based sales.

- Managed sales of welding and cutting products (BOHLER, UTP INCO Alloys, Hypertherm, Fronius).
- Conducted technical product demonstrations across major oil & gas companies in Jubail Industrial Estate.