Sweta Swaminathan

Instructional Design

• Create engaging learning activities and compelling course content
• Work with subject matter experts to identify the target audience’s training needs
• Set instructional end goals and create content that matches them
• Analyze and apply trends and best practices in learning technologies and instructional design
• Create supporting material/media (audio, video, simulations, role-plays, games etc)
• Devise modes of assessment, such as tests or quizzes, to measure the effectiveness of the course
• Maintain project documentation and course folders

Proposal Development

• Comply with department, team and project processes and identify innovative ways for improving the efficiency of the Proposal process
• Support business and proposal development process improvements

Training Coordination

• Participate in conferences, seminars, and training sessions to keep abreast of developments in the field, and integrate relevant information into training programs
• Arrange for lectures by experts in designated fields
• Extend editorial support for research, writing, revision and past performance update
• Support Business Development Initiatives
• Create and develop Social Media calendar and outreach initiatives

• Systematically organize and manage digital content (images, videos, copy) for multiple Mobile / Tablet brands like Samsung, Apple, Xiaomi, Huawei
• Update existing product content on both brand and key retailer websites, while adding new products where applicable
• Coordinate with brand and marketing teams to ensure product content is accurate, correctly nested, and properly distributed Manage online merchandising, advertising, and marketing at Wadi.com
• Work with Product and Tech teams to develop new customer experiences
• Liaise with a suite of marketplace sellers for Order Fulfillment and Product Uploads on the SAAS platform (Wadi SellerCare)
• Manage the orders processing, inventory fulfilment and manage the all the way to customer

• Social Media Marketing Oversee the digital content lifecycle from supporting creation to activation for the onsite shopping Digital Marketing (Intern), Club Mahindra.
• Dubai, United Arab Emirates, Conduct keyword research and write copy for ads, structuring campaigns and ad groups, and determining the best settings
• Worked with HootSuite and Google Analytics to create information uniformity.
• Overseeing existing campaigns and making recommendations on how to optimize them
• Analyzing trends and making data-driven decisions
• Writing engaging copy for adverts Proof-reading Making creative suggestions for advert templates
• Account management of clients (Landmark Group, Apparel Group etc.) for Campaigns
• Relationship building and business development
• Producing detailed analysis and reports of campaigns
• Presenting data and reports to a range of audiences

• Conduct B2B technology concept selling
• Liaison, handle, manage business development with Channel partners
• Work on Domestic & International Market Campaigns
• Generate new leads Market research analysis
• Cold Calling for B2B and B2C purposes
• Prepared reports detailing project updates, performance information and ongoing trends
• Contributed to mock-ups, email campaigns and social media content
• Collaborated with team members to help expand marketing channels

• Supporting the Contract Accounting Team in the Purchase Order approval process
• Support senior team members with regular and ad-hoc reports
• Support month-end closing activities from data up-/downloading perspective
• Taking part in projects conducted by the team
• Preparation of reconciliation from an accounting perspective on a monthly basis
• Support ad-hoc administrative tasks required by leadership.
• Helped to plan, coordinate and oversee ongoing projects