Summary
Overview
Work History
Education
Skills
Certification
Languages
Nationalities
Community Service
Contacts
Affiliations
Biker
Timeline
Generic
Tarek Kassar

Tarek Kassar

Dubai

Summary

Techno Commercial professional with extensive sales experience in EEMEA. Specializes in growing business and driving innovation in life science, applied markets, analytical chemistry, and research. My expertise lies in serving customer segments such as Water Quality, Quality Control Labs, Private Testing Labs, Analytical Chemistry, Forensic, Environmental, Pharmaceutical Labs, Food Safety, Industrial Customers, Universities, and Research Centers.


I have a strong background in product management and development. Successfully contributed to product launches and enhancements aligning with market needs and customer expectations. Proficient in cross-functional collaboration and effective problem-solving for achieving positive outcomes.

Overview

33
33
years of professional experience
1
1
Certification

Work History

Product Specialist Laboratory Product Division

Thermo Fisher Scientific
07.2017 - Current
  • Driving sales of Orion Electrochemistry, pH, conductivity, DO, ORP meters, Colorimeters, Spectrophotometers, Titrators and online analysers; Barnstead Laboratory & Clinical Water Purification Systems; Heratherm Incubators, Ovens and Environmental Chambers; Every Day Every Lab Products, Hotplates, Mixers, Electrophoresis products, furnaces and Vacuum Concentrators
  • Applied Markets Champion supported the Lab Production Division and other Thermo Fisher Scientific Divisions to expand Thermo Fisher Scientific footprint in industrial markets
  • Conducted product training for the EM sales organization and distributors
  • Provided application and field support to Area Management
  • Acted as a backup for Centrifugation Product Specialist since 2020
  • Secured major Lab & Clinical water purification contracts in the Emerging Markets & gained market share from major competitors
  • Year Over Year double digit growth of the Orion WAI Electrochemistry Business in the EM Region
  • Above 100% performance to plan in 2017 & 2022

Sales Manager – (M&M Division, GCC Region)

Thermo Fisher Scientific
05.2014 - 07.2017
  • Driving sales of ARL Spectrometers, Optical Emission XRF, XRD, online (Cross belt) analyzers business in the industrial markets such as metal industry, aluminum plants, cement factories and Oil & Gas refineries
  • Maintaining and developing high level relationships with key opinion leaders across the various market segments
  • Forecasting sales & Monitor market dynamic (internal and external)
  • Direct & indirect selling into defined accounts by Thermo Fisher Scientific (TFS) management
  • Performing regular Business Review with channel partners
  • Systematic Attack of Competition Strongholds
  • Regularly utilize financial tools and CRMs to drive territory success and achieve plan
  • Identified & developed new business channels for BHM & Gauging products lines in the GCC
  • Coached & developed channel partners’ sales team to promote Thermo Fisher Scientific (M&M) products
  • Achieved CY2014 AOP bookings
  • Achieved CY2015 AOP bookings
  • Exceeded CY2016 AOP bookings
  • Received Thermo Fisher Award in recognition of Commercial Intensity and Outstanding Sales success in 2016

Sales Manager – (GCC Region)

Gulf Bio Analytical
04.2013 - 04.2014
  • Driving sales of Agilent (Spectroscopy Division), Atomic Absorption Spectrometers, Inductively Coupled Plasma (ICP), UV, UV-Visible, and NIR spectrophotometers
  • Achieved sustained growth of Agilent Spectroscopy Business in the Gulf Region by selling to new accounts and furthering relationships with existing accounts & Key Account Management
  • Development and deployment of the business plan mutually agreed upon by Agilent (quota, service level, technical support & promotions)
  • Assisted GBA Country Managers & GBA Projects Team when required to improve the business in assigned GCC territories for various products lines such as Mass Spectrometry, Liquid & Gas Chromatography
  • Grew Agilent (Spectroscopy Division) market in the GCC region
  • Penetrated Key Accounts such as Dubai Municipality, Abu Dhabi Municipality, UAE University, KSU/Girls College Project (KSA), King Saud University to name a few
  • Expanded Agilent Business in Northern Iraq (Kurdistan region)

Sales Manager – (MENA Region)

Gulf Scientific Corporation
06.1992 - 03.2013
  • Led Gulf Scientific Corporation Analytical Business throughout the MENA region (January 2012- March 2013)
  • Led a team of more than 10 sales professionals
  • For the full Liquid Chromatography (Waters), Spectroscopy (Agilent), Gas Chromatography & Mass Spectrometry (Waters) portfolio

Business Manager (Agilent Group)

Gulf Scientific Corporation
01.2011 - 01.2012
  • Driving sales of Agilent (Spectroscopy Division), Atomic Absorption Spectrometers, Inductively Coupled Plasma (ICP), UV, UV-Visible, and NIR spectrophotometers (Gulf, Middle East & North Africa)

U.A.E Sales Manager

Gulf Scientific Corporation
06.2000 - 12.2010
  • Led Gulf Scientific Corporation Analytical Business in U.A.E
  • Developed and deployed business plans
  • Established and maintained in-depth product / marketplace knowledge of GSC’s Sales Team
  • Managed sales force to ensure adequate coverage of all sectors of the market
  • I was responsible for driving sales and providing support for Millipore Laboratory Water Purification, Clinical Water Purification, Sterile Filtration, Sterility Testing, Ultra-filtration, and Filtration in the medical field, as well as environmental and industrial quality control products before being promoted to Sales Manager
  • Increased GSC (UAE) sales by 40% in 2005
  • Increased GSC (UAE) sales by 50% in 2006
  • Increased GSC (UAE) sales by 20% in 2007
  • Increased GSC (UAE) sales by 25% in 2008
  • Increased GSC (UAE) sales by 25% in 2009
  • Increased GSC (UAE) sales from 5 to 35 million Dirham during my tenure as U.A.E Sales Manager
  • Contributed for the prestigious 'Best Supplier Award' awarded by Dubai Government/Municipality for Gulf Scientific Corporation on January 31, 2005 during the Regional Laboratory Exhibition (ARABLAB 2005)

Education

Ph.D. - Business Administration- Notable

UCN
01.2015

MA - Coaching & Mentoring- Distinction

Middlesex University
01.2019

MBA -

Columbia Southern University
01.2004

BS - Environmental Health

American University of Beirut
01.1989

Skills

  • Customer engagement
  • Product training
  • Product launches
  • Pricing strategy
  • Product marketing
  • Sales expertise
  • Database management
  • Sales support
  • Product performance monitoring
  • Competitive analysis
  • Problem-solving
  • Teamwork and collaboration
  • Customer needs assessment
  • Active listening
  • Attention to detail
  • Collaborative team player
  • Interpersonal skills
  • Customer communication and empathy
  • Excellent positive attitude
  • Stakeholder management
  • Business analysis
  • Product positioning
  • Market analysis

Certification

  • Practical Process Improvement (PPi)
  • Six Sigma Green Belt
  • Lean Six Sigma Primer
  • Total Quality Management
  • Certified Executive & Team Coach
  • Certified Practitioner of Neuro-Linguistic Programming
  • Certified Trainer

Languages

French
Fluent
English
Fluent
Arabic
Mother tongue

Nationalities

  • Canadian

Community Service

Active Member, Women’s Employee Resource Group, ME Chapter, Thermo Fisher Scientific

Contacts

Dr. Tarek Kassar, tarek_kassar@yahoo.com, +971 56 464 9299, Science Park, Dubai, Dubai, UAE

Affiliations

  • Certified ACC ICF Coach

Biker

I enjoy riding my motorcycle on Sundays, exploring new routes and enjoying the open road.

Timeline

Product Specialist Laboratory Product Division

Thermo Fisher Scientific
07.2017 - Current

Sales Manager – (M&M Division, GCC Region)

Thermo Fisher Scientific
05.2014 - 07.2017

Sales Manager – (GCC Region)

Gulf Bio Analytical
04.2013 - 04.2014

Business Manager (Agilent Group)

Gulf Scientific Corporation
01.2011 - 01.2012

U.A.E Sales Manager

Gulf Scientific Corporation
06.2000 - 12.2010

Sales Manager – (MENA Region)

Gulf Scientific Corporation
06.1992 - 03.2013

MA - Coaching & Mentoring- Distinction

Middlesex University

MBA -

Columbia Southern University

BS - Environmental Health

American University of Beirut

Ph.D. - Business Administration- Notable

UCN
Tarek Kassar