THABSHIR T U

E-COMMERCE

• Created shipping and invoicing documents with accurate customer, destination, and materials information to meet shipper standards and identify any hazardous contents.
• Configured, added and removed items and images to provide most accurate representation of products on company's web portal.
• Provided timely resolution to reported website problems by integrating new solutions into existing platforms.
• Maximized customer satisfaction by checking outgoing documents and shipment labels for accuracy and conformance to outlined customer requirements and preferences.
  

DIGITAL MARKETING

• Build, plan and implement the overall digital marketing strategy
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Collaborate with internal teams to create landing pages and optimize user experience
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Managed search engine marketing budgets and tracked campaign performance.
• Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.
• Implemented pay-per-click campaigns to increase website traffic and conversions.

SEO

• Created content strategies for digital media.
• Conducted market research and competitor analysis to inform search marketing strategies.
• Monitored and evaluated website analytics to identify trends and opportunities for improvement.
• Created customized marketing materials to increase product awareness.
• Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
• Optimized website content and images to improve search engine rankings.
• Helped clients develop website portals and social media pages to promote businesses.
• Maintained Google and Bing Webmaster Tools accounts and monitored for crawling and indexing issues.

ACCOUNTING

• Balanced and submitted financial reports for review and approval.
• Assisted manager with special projects and ad hoc reporting requests.
• Identified system errors and applied established company policies and procedures to resolve issues.
• Completed balance sheet reconciliations and profit and loss statements with high accuracy.
• Reviewed and paid vendor invoices monthly.
• Quickly and accurately processed payments, credits and other transactions using company software applications.

GRAPHIC DESIGN

• Prepared images to coincide with social and blog posts.
• Designed marketing brochures and wrote website copy.
• Created design work for print and digital sales and marketing campaigns.
• Used Adobe Photoshop, Adobe Illustrator and Adobe Indesign to develop new images.
• Used cutting-edge technologies to create immersive experiences.
• Developed graphics and visual content for social media campaigns.
• Developed original designs for print media, magazines and newspapers.
• Edited and enhanced existing artwork and graphics.
• Created motion graphics and video content for websites and applications.

WORDPRESS DEVELOPMENT

• Designed and implemented website from initial concept, site architecture and wire frames to finished deliverable.
• Generated WordPress themes and integrated OTS plugins for expanded functionality.
• Developed and implemented WordPress sites, themes and plugins.
• Installed required plugins and additional coding to fit final design and functionality requirements.
• Triaged bugs and enhancements from GitHub.
• Designed responsive, mobile-first websites from design concepts.

• Research trending keywords.
• Analyzing website and social media pages, then making recommendations for improvement.
• Update existing content to include more keywords.
  Monitoring website traffic, search results, and developing strategies.
• Generating content ideas and delegating these to the team.
• Overseeing content creation and offering suggestions.
  Updating outdated content.
• Optimizing pages for desktop, tablet, and mobile use.
  Developing link-building strategies.
• Keeping up to date with new trends and best SEO practices
• Collaborated with team to investigate critical SEO-related issues and provided impactful solutions.
• Designed paid client ads for use on diverse social media platforms.
• Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.
• Helped clients develop website portals and social media pages to promote businesses.
• Collaborated with designers, copywriters and developers, creating effective search marketing campaigns.

• Research trending keywords.
• Analyzing website and social media pages, then making recommendations for improvement.
• Update existing content to include more keywords.
  Monitoring website traffic, search results, and developing strategies.
• Generating content ideas and delegating these to the team.
• Overseeing content creation and offering suggestions.
  Updating outdated content.
• Optimizing pages for desktop, tablet, and mobile use.
  Developing link-building strategies.
• Keeping up to date with new trends and best SEO practices.