Udit Rastogi
Key Account Manager [Online Marketplaces UAE]
Dubai
Summary
Accomplished Account and Business Development Manager offering 10+ years of experience developing and maximizing sales. Diligent in building relationships and retaining accounts/distributors by providing support and attentive service. Expertise in client relationship management and Sales ops. Successful record of handling businesses and accounts of different formats - Online, Travel Retail, Hypermarkets, Power Retailers and Brand-shops
Overview
14
14
years of professional experience
6
6
years of post-secondary education
1
1
Certificate
Work History
Key Account Manager [Online Marketplaces UAE]
Samsung Gulf Electronics
05.2020 - Current
- Managing the Online marketplace business portfolio of $125M [37% GR vs '24] for SAMSUNG MX division [Mobiles/Tabs and Wearables] through 1P relation with Amazon and Noon
- End to End account management [1P] for Amazon and Noon - 12-week forecasting, quarterly procurement planning, exclusive/tailored ranging, weekly replenishments, collaborating on sell out enablers
- Maintain/add to growth pipeline by identifying special growth levers every year. Ongoing projects include 2026 - GCC expansion, Quick commerce, Data clean room [AMC], Digital services, Mutlibuy, Credit card CRMs, Social proof enhancement.
- Leverage seasonality - Commercial and marketing planning on Tier 1/2 events with Amazon and Noon - Prime day, Big yellow sales, Ramadan/Eid, BTS, Singles Day, WF/YF.
- Work closely with PM, SCM, Marketing, Controlling and Finance team to achieve objectives - weekly sales, Event targets, Quarterly rebates etc.
- Agency management - Manage the 3rd party agency for content creation during new launches and seasonal events
- Campaign budget management and negotiate strong campaign exposure across all touch points with best possible ROI.
- Drive P&L for Pure players - monitor monthly promotional budgets, weekly sales in coordination with SCM, Finance and Logistics team.
- Stakeholder Management - regular coordination and collaboration with HQ & regional teams PIC, HOD and Sales Head to seek priority among other channels.
- Monitor commercial [input/output] metrics with Amazon - Monthly - SoRoos, attachment rates, BNPL conversion, AR/GR%, Fill rates and Net PPMs
- Monitor Marketing metrics for campaigns - CVR, CTR, Reach, CPC post campaigns
- Contribute to and adapt global best practices from other SAMSUNG subsidiaries to grow regional business.
Key Account Manager - UAE OR
Samsung Gulf Electronics
05.2016 - 05.2020
- Managed different format of retail accounts - Dubai Duty Free, Carrefour, SAMSUNG brand shop partners and power retailers like E-max and Jumbo.
- Sales Management for Accounts – Revenue Targets, Price Segment wise Market Share Targets.
- Forecast Management – Close planning with partners to create accurate forecasts by analyzing historical PLC behaviors and factoring in future Market Size.
- Product Planning – Co-ordinate with Onsite Product teams in HQ to forecast local channel demand.
- Product Management across Channel – Pin 2 Pin model comparison for Pricing strategy, Model Strategy implementation with retail partners to achieve Market Share Targets
- Promotion Budget Management – Tactful utilization of monetary resources for devising promotion plans for channel and ensure proper implementation across partners [managed $9M+ monthly promotion budget for UAE OR]
- Annual Contract Negotiations with Key Retailers
- Channel and Distributor management
- Co-Op Marketing Implementation
- Promoter and Merchandiser Management
Senior Buyer - IT Category
Landmark Retail Group (E-Max Electronics)
05.2014 - 05.2016
- Managed Procurement and Strategic sourcing for 26 Retail Stores in UAE for IT Category [Laptops, Tablets, Printers and Monitors]
- Vendor Management and Negotiations.
- Product assortments management.
- Material Management: Command complete inward/outward movement of materials [Reduced Aging gradually to make 90+ Days Bucket Zero after 10 months of joining]
- Merchandising: Planning product ranges and preparing Merchandise [Implemented 80/20 rule to increase revenue/ft across top 5 stores of E-Max]
- Generation of Event and Promotion funding from Vendors/ Suppliers during events.
- Attending monthly/quarterly business reviews with vendors
- Promotion planning, executing and reviewing promotional activities to promote new releases
- Monthly claims management amounting to $2M+
- Reporting of sales trends
Business Analyst
Cognizant Technology Solutions
05.2012 - 05.2014
- Co-ordinate the solution design activity on F&A / Technology bids from the RFI
- Contracting and Due Diligence
- Identify critical success factors for the bid and embed them in solution design
- Define the scope and deliverable for client specific solutions
- Define the Target Operating Model (TOM)
- Develop the elements of the solution architecture by working closely with SMEs
- Coordinate with Quality team for SLA's, KPI, Capacity planning and other quality related process requirement
Education
Graduate of Engineering - Automotive
A.D Patel Institute of Technology
Gujarat 03.2006 - 05.2010
MBA - Finance
ICFAI Business School
Hyderabad 03.2010 - 05.2012
Skills
1P E-Commerce
Account management
Distributor management
Sales
Client relationship
Stakeholder management
Cross functional teamwork
Leadership
Trend analytics
Budget management
Strategic sourcing
Negotiation
Accomplishments
Chaego Award [Spirit of SAMSUNG] for methodical troubleshooting of Market Share paralysis in Mid Price segment and devising a Snipper Model strategy
Employee of the Month - For getting SAMSUNG mobiles as the top selling brand across electronics category on Amazon.ae for Prime Day of 2021
Star of the Quarter - Q4 2025 - Enabled the 1st ever global MoU between the regional subsidiaries of Samsung Electronics and Amazon
Timeline
London Business School : Mastering Digital Marketing: SEM, SEO, Social Media and beyond
12-2023
Key Account Manager [Online Marketplaces UAE]
Samsung Gulf Electronics
05.2020 - Current
Key Account Manager - UAE OR
Samsung Gulf Electronics
05.2016 - 05.2020
Senior Buyer - IT Category
Landmark Retail Group (E-Max Electronics)
05.2014 - 05.2016
Business Analyst
Cognizant Technology Solutions
05.2012 - 05.2014
MBA - Finance
ICFAI Business School
03.2010 - 05.2012
Graduate of Engineering - Automotive
A.D Patel Institute of Technology
03.2006 - 05.2010
Certification
London Business School : Mastering Digital Marketing: SEM, SEO, Social Media and beyond
Key Achievements
Led a unique Task Force project with Amazon in 2025 enabling collaborations with Amazon that earned global recognition in SAMSUNG.
The project spanned across areas ranging from Loyalty program collaboration, creating tailored lineup, Digital services and cross sales programs
As a result, Samsung Gulf became the 1st Samsung subsidiary to ever sign an MoU with Amazon.
Inspired from UAE, Samsung has rolled out the Amazon Taskforce project in other MENA subsidiaries as well.
Amazon Mobility business grew by 27% in 2025 Vs 2024