Vandana Sharad
Dubai
Summary
Seasoned marketing and business strategy professional with over 24 years of industry experience, primarily in the private sector. Career spans entrepreneurial ventures in the UAE, India, US, UK, and West Africa. Tech and social entrepreneur with in-depth knowledge of diverse industries, socio-economic challenges, and solutions across multiple geographies. Solid foundation in advertising, marketing communications, business strategy, and fashion. Leverage expertise in business and technology to drive innovative strategies. Extensive travel across 6 continents enriches global perspective and strategic approach.
Overview
24
24
years of professional experience
Work History
EXECUTIVE VICE PRESIDENT – Innovation & Visioneering
Mobilium Global
08.2023 - Current
STRATEGIC PARTNER – Global Ecosystem Development
Unity Technologies
08.2023 - Current
FOUNDER AND CEO – AVANA INTERNATIONAL LLC – www.houseofavana.com
01.2014 - Current
- Contemporary Artisan products for Home Décor and Interiors
ECOMMERCE ENTREPRENEUR
Self-Employed
03.2020 - Current
- Devised Covid-centric business strategy, business plan, mission statement and vision.
- Launched new product lines successfully through comprehensive planning, strategy and research.
MARKETING & COMMUNICATIONS CONSULTANT
LG Electronics Inc
11.2013 - 01.2016
- Brand Marketing & Retail Marketing
- Collaborated with sales team to increase brand awareness and enhance business development by building and maintaining relationships with key accounts.
ACADEMIC CONSULTANT – Visiting Faculty
NIFT New Delhi
08.2009 - 08.2013
- Programs taught: Marketing Strategy, Marketing Research, Economics, Marketing & Public Relations, Visual Merchandising, Brand Management
ACADEMIC CONSULTANT – Visiting Faculty
Indian Retail School
11.2009 - 04.2013
- Programs taught: Marketing & Brand Building; Market Research; Consumer Behavior; Retail Space Designing; Visual Merchandising
ACADEMIC ADVISOR, Mentor, Visiting Faculty, Jury
Pearl Academy of Fashion
- Post Grad- Global Economic Scenario, Brand Management, International Retail, Marketing, Market Research)
- Under Grad – Economics, Sportswear, Advertising, Marketing
VOCATIONAL TRAINER, MENTOR
Ministry for Protection of Children and Women
08.2014 - 04.2023
- Trained women & children in Government managed Orphanages and in local communities.
BUSINESS ADVISOR
Alimentation Ivoire SARL (Agri Business)
02.2016 - Current
- Defined & developed vision & marketing strategy for Agribusiness company
- Managing internal communication
RETAIL MARKETING - All India Head
Nike India
07.2008 - 05.2009
- Defined & developed vision & marketing strategy for Nike Brand Retail for consumers by driving traffic, sustaining loyalty, and increasing direct connect with consumers in their communities.
MARKETING MANAGER
Reebok India Company
04.2004 - 08.2006
PROJECT MANAGER
Training Camp (Sportswear Retailer)
10.2006 - 01.2008
- Handled E-Commerce and Direct Marketing
PROJECT MANAGER – Global Projects
Telmar Information Services Corp.
11.2006 - 01.2008
HOSPITALITY ENTREPRENEUR
Talchapar Resort, Rajasthan
11.2009 - 09.2018
VISUAL MERCHANDISER
Swatch Group India (Omega, Rado, Longines, Tissot)
01.2002 - 01.2004
VISUAL MERCHANDISER
Grasim Industries- Aditya Birla Group
01.2001 - 01.2002
Education
Masters in Gender and Development - Gender And Development Studies
New Delhi - Indira Gandhi University
New Delhi07.2022
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Goldman Sachs 10,000 Women
09.2024
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HarvardX, Harvard Business School and edX
09.2018
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HarvardX, Harvard Business School and edX
06.2019
Associate of Applied Science - Advertising And Marketing Communications
Fashion Institute of Technology, SUNY, New York
New York, NYBachelor of Arts (Hons) - Political Science -
Lady Shri Ram College, Delhi University
New Delhi, IndiaUnder Grad Diploma - Fashion Design -
National Institute of Fashion Technology
New Delhi, IndiaSkills
- Strategic Business Growth Planning
- Business Development
- Marketing Techniques
- Stakeholder Management
Currentlocation
Dubai, UAE
Memberof
American Marketing Association
Social Activities
- Volunteered for United Nations for Information Outreach to remote areas in India and Africa
- National Social Service Volunteer – Taught students in Delhi slums
- Volunteer (NGO- Shant Manas) - Lifetime sponsors for education of children in rural India - 2005 - Till now.
- Micro-financier for unemployed skilled women & labor
Hobbies
Fine Arts - Oil Paint
Reading
Traveling
Lifestyle Photography
Exploring new technologies
Personal Information
Date of Birth: 10/07/1976
Marital Status: Married
One daughter - 15+
Sports
- Track & Field Runner
- Running
- Tennis
Publications
‘Disguised Destiny - Visual Merchandising’ - Images Yearbook, India
References
References available on request.
Timeline
EXECUTIVE VICE PRESIDENT – Innovation & Visioneering
Mobilium Global
08.2023 - Current
STRATEGIC PARTNER – Global Ecosystem Development
Unity Technologies
08.2023 - Current
ECOMMERCE ENTREPRENEUR
Self-Employed
03.2020 - Current
BUSINESS ADVISOR
Alimentation Ivoire SARL (Agri Business)
02.2016 - Current
VOCATIONAL TRAINER, MENTOR
Ministry for Protection of Children and Women
08.2014 - 04.2023
FOUNDER AND CEO – AVANA INTERNATIONAL LLC – www.houseofavana.com
01.2014 - Current
MARKETING & COMMUNICATIONS CONSULTANT
LG Electronics Inc
11.2013 - 01.2016
ACADEMIC CONSULTANT – Visiting Faculty
Indian Retail School
11.2009 - 04.2013
HOSPITALITY ENTREPRENEUR
Talchapar Resort, Rajasthan
11.2009 - 09.2018
ACADEMIC CONSULTANT – Visiting Faculty
NIFT New Delhi
08.2009 - 08.2013
RETAIL MARKETING - All India Head
Nike India
07.2008 - 05.2009
PROJECT MANAGER – Global Projects
Telmar Information Services Corp.
11.2006 - 01.2008
PROJECT MANAGER
Training Camp (Sportswear Retailer)
10.2006 - 01.2008
MARKETING MANAGER
Reebok India Company
04.2004 - 08.2006
VISUAL MERCHANDISER
Swatch Group India (Omega, Rado, Longines, Tissot)
01.2002 - 01.2004
VISUAL MERCHANDISER
Grasim Industries- Aditya Birla Group
01.2001 - 01.2002
ACADEMIC ADVISOR, Mentor, Visiting Faculty, Jury
Pearl Academy of Fashion
Masters in Gender and Development - Gender And Development Studies
New Delhi - Indira Gandhi University
undefined
Goldman Sachs 10,000 Women
undefined
HarvardX, Harvard Business School and edX
undefined
HarvardX, Harvard Business School and edX
Associate of Applied Science - Advertising And Marketing Communications
Fashion Institute of Technology, SUNY, New York
Bachelor of Arts (Hons) - Political Science -
Lady Shri Ram College, Delhi University
Under Grad Diploma - Fashion Design -
National Institute of Fashion Technology
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