Digital Content Creation - Blogging & Videos
Vineeth Vypana
Senior Digital Marketing Professional
Dubai
Summary
Innovative and hardworking Digital Marketing Consultant with 8 years of experience in the Digital Marketing & Research. Offering expert insights into creating promotional strategies that capture emerging market trends. Highly proficient in SEO practices and knowledgeable in digital marketing and social media.
Overview
8
8
years of professional experience
Work History
Senior Marketing Consultant
Aurion FZE
Dubai
04.2019 - Current
- Assist the Marketing team with Business Development and Marketing Strategies to gain more visibility in the market, engage with new clients, nurture them, and finally lead them to conversion
- Create, manage, and monitor the digital campaigns and marketing assets to ensure they are in line with the marketing strategy and content plan
- Focus on industry niche topics and create service solutions to transform AURION into a thought leader and a Subject Matter Expert
- Demonstrated experience with a combination of Email Marketing, Web-Content creation, SEO, Social Media Marketing, Digital strategy, Analytics & Reporting. [ Achieved 5% Conversion Rate]
- Managed Company’s Facebook, LinkedIn, Instagram, &YouTube pages by updating content and monitoring performance regularly
- Collaborated with sales team to increase brand awareness and enhance business development by building and maintaining relationships with 6+ key accounts.
Research Executive
Jacobsons Direct LLC
Dubai
06.2017 - 03.2019
- Marketing Research
- Reporting & Analytics, Built proposals, conducted current state analysis, shared insights & findings for 100+ projects
- Charted our strategies for new business acquisitions, pitched new project ideas, and prepared presentations, project plans & invoice/costing sheets
- Managed Google Ads, Facebook Ads account by executing ads and tracking ROI [ 4% Conversion Acheived]
- Monitored and optimized Email, SMS campaigns for 10%+ open rates and digital campaigns for a 40% increase in website traffic
- Managed accounts of World-Class clients like BMW, Ferrero, Ford, Jotun Paints and 7 more
Marketing Analyst
Blue Ocean Market Intelligence
Bangalore
01.2015 - 01.2017
- Contributed to creation of marketing plans, project strategies by developing and implementing marketing campaigns, planning meetings, maintaining databases and tracking effectiveness
- Involved in preparing more than 80+ market research reports and client ready summaries on various technologies and competitive analysis results across different brands
- Efficiently scheduled weekly calls and liaise with clients across US, UK and China regarding progress of research summaries, whitepapers and newsletters
Education
Executive PGDM - Digital Marketing and Analytics
University of Dubai
PGDM - Marketing and Operations
St. Joseph’s College of Business Administration
BTECH - Mechanical Engineering
St. Joseph’s College of Engineering
Skills
Technical SkillsSEODigital MarketingSurvey DesignVerbal & Written Business CommunicationProject Management and ExecutionAnalytical & Data Processing AbilityTeam Management and LeadershipSocial Media MarketingProject Presentation and ReportingConsulting and Account ManagementSocial Media Marketing – Google Ads, Facebook/Instagram Ads, LinkedIn AdsCanva & Powtoon – Image & Video Software for FB Posts and YouTube VideosSKILL SETSSoftware Skills
Google Analytics Reporting
Google Ads (Adwords)
Copywriting
Social Media Advertising
Video Editing
SEO Practices
CRM/ERP Solution Implementation
Interests
Timeline
Senior Marketing Consultant
Aurion FZE
04.2019 - Current
Research Executive
Jacobsons Direct LLC
06.2017 - 03.2019
Marketing Analyst
Blue Ocean Market Intelligence
01.2015 - 01.2017
Executive PGDM - Digital Marketing and Analytics
University of Dubai
PGDM - Marketing and Operations
St. Joseph’s College of Business Administration
BTECH - Mechanical Engineering
St. Joseph’s College of Engineering