VIRENDRA SINGH BHATI
Dubai,United Arab Emirates
Summary
Cluster Sales Manager responsible for sales operations and corporate business development across six properties in Dubai's Gold District, including Novotel Hotel, Aparthotel Adagio, Ibis Styles Hotels, and Mercure Hotels under the Accor portfolio.
Commercially driven hospitality sales leader with 4+ years of progressive cluster-level experience managing corporate, MICE, and long-stay segments across multi-brand assets.
Proven record:
• Driving double-digit revenue growth
• Securing high-value corporate contracts
• Expanding Long Stay and Corporate accounts segment
• Aligned with revenue management to achieve ADR and RevPAR goals.
Recognized for strategic account development, negotiation excellence, and data-driven forecasting that consistently surpasses budgeted targets.
Overview
2
2
Languages
9
9
years of post-secondary education
4
4
years of professional experience
Work history
Cluster Sales Manager
Accor S.A.
Dubai, United Arab Emirates
2025.08 - 2026.04
- Identify, develop, and convert new business opportunities across Corporate, MICE and Long-Stay segments to meet business goals and revenue targets.
- Build and maintain a strong sales pipeline, ensuring consistent follow-up and conversion of qualified opportunities.
- Managed and grew a portfolio of key accounts across shipping, FMCG, healthcare, education, gold and diamond companies and training sectors to enhance corporate and long-stay segments revenue.
- Conduct proactive sales calls, client meetings, presentations, networking events, and account entertainment activities.
- Monitor account performance, track production, and implement action plans to maximise revenue opportunities.
- Monitor and report on sales performance metrics (KPIs) to senior management.
- Analyze sales data to improve strategies, target key sectors, and optimize performance.
- Expanded cluster customer base in a saturated Dubai market.
- Improved production analysis and segmentation reporting to support Director of Sales' strategic planning.
- Continuously analyzing market trends, competitor activities, and customer potential, while preparing insightful reports and performance analyses.
- Prepare and present sales forecasts, reports, and business reviews to senior management on a regular basis.
- Actively acquiring and managing new and existing clients with the goal of building and developing long-term business relationships.
Cluster Assistant Sales Manager
Accor S.A.
Dubai, United Arab Emirates
2024.03 - 2025.07
- Promoted based on strong performance and revenue contribution.
- Managed 50+ corporate accounts across multiple industry sectors.
- Achieved consistent monthly and annual target fulfillment from year one.
- Conducted segmentation-based production analysis (monthly, quarterly, annually).
- Generated new business through proactive local market prospecting.
- Maintained ANAIS reporting and structured sales call planning.
- Negotiated long-term corporates contracts and rate agreement.
- Analyzed market trends to identify new sales opportunities and increase market share.
- Generated monthly and annual sales reports to determine growth and areas requiring improvement.
Cluster Sales Executive
Accor S.A.
Dubai, United Arab Emirates
2022.06 - 2024.02
- Supported corporate account acquisition and retention strategies.
- Assisted in rate negotiations and contract renewals.
- Contributed to revenue growth through strategic account servicing.
- Achieved company targets by implementing successful sales strategies.
- Showcased product features and benefits to drive sales.
- Established and nurtured long-term relationships with key clients to secure repeat business and referrals.
Education
Bachelor of Laws - LLB - Economics & Law
Institute of Company Secretaries of India
Delhi, India 2010.03 - 2016.04
Bachelor of Commerce - Accounting & Economics
University of Rajasthan
Jaipur, Rajasthan 2010.05 - 2013.06
Skills
- Contract negotiation
- Cross-selling strategies
- Networking skills
- Team collaboration
- Communication skills
- Calm under pressure
- Team building
LANGUAGES
English
Fluent
Hindi
Native
Previous Experience
- EARLIER CAREER (Financial Foundation in Hospitality)
- General Accountant (October 2020 to May 2022) – Accor, UAE
- Accounts Payable Supervisor (January 2019 to September 2020) – Marriott International, UAE
- Accounts Payable ( December 2017 to December 2018) – Accor, UAE
- Accounts Payable Executive (September 2015 to November 2017) – Marriott International, India
Timeline
Cluster Sales Manager
Accor S.A.
2025.08 - 2026.04
Cluster Assistant Sales Manager
Accor S.A.
2024.03 - 2025.07
Cluster Sales Executive
Accor S.A.
2022.06 - 2024.02
Bachelor of Commerce - Accounting & Economics
University of Rajasthan
2010.05 - 2013.06
Bachelor of Laws - LLB - Economics & Law
Institute of Company Secretaries of India
2010.03 - 2016.04