An innovative leader with smart risk-taking, a creative mind, and a passion for learning, communication, and technology. A hybrid talent with more than 18 years of experience and a strong background in the digital communication and advertising industry at global agencies (DDB, Tribal DDB, & MCN).
Proficient in project management software, data analysis, research, and content management systems and have experience leading cross-functional teams to achieve project goals. Skilled in team development: lead, mentor, and motivate fresh graduates and junior consultants; promote innovative ideas; and develop and implement consulting best practices and processes.
Proven track record of meeting deadlines, exceeding client expectations, and earning rewarding digital campaigns with potential clients such as DAMAC, BBK Bank, Viceroy Hotel Abu Dhabi, PFIZER ILLUMA, Emirates Airlines (“Hello Tomorrow” Campaign), Emirates Sky Cargo, Hershey’s, Johnson Baby, Johnson Adult, Clear & Clear, Neutrogena, Listerine, Durex, Persil, ENBD Bank, Lipton, and much more.
I am proud to be a strong supporter of global & local foundations dedicated to child development and women's empowerment, the promotion, protection, and achievement of children and human rights, the promotion, protection, and enlightenment of children &human rights, and the education and enlightenment of sustainability concepts.
RECENT PROJECTS Ministry of health, Dubai/ Abu Dhabi Culture & Tourism/ Ajman Chamber, TEC/ Dubai Academy, Abu Dhabi Media Office/ Ministry of Tolerance/
Arab Health /BBK BANK / Expo Dubai /
Ministry of Education / Abu Dhabi Debate Space
Project Lead: Manage project teams and ensure the delivery of the artwork and major strategic consulting engagements using Slack channels and Basecamp for communication among 25 team members, reducing email volume by 34% and improving productivity. Enhance budget management: planning and estimation, efficient resource allocation, and continuous management throughout the project life cycle.
Head of Content I Creative Director (Copy) I Strategist I Content I Scriptwriter: Developed creative briefs in Google Workplace, ensuring clear alignment of objectives and deliverables, and planned the content using a CMS.
PR & Media Relations
Strategy Director: Research, Data Analysis & Digital Consultancy
Business Development: Proactively develop/nurture client relationships, conduct detailed business needs analysis, and demonstrate expert industry knowledge.
Identify new opportunities, develop strategic plans, and work closely with executive leadership to drive growth.
Increase operational efficiency and foster a culture of innovation within the organization.
Yasser Gergawi
Program Management and Partnerships
yasser.algergawi@gmail.com
Jack Upal
VP Marketing & Customer Experience
jsuppal@gmail.com
Copywriting
Write Cartoon scripts
Voice Over
Translation