Summary
Overview
Work History
Education
Skills
Timeline
Generic

Zohaib Alam

Project Director | Digital Media | Content Creator
Dubai Marina

Summary

Ambitious professional equipped with 14 years of critical thinking proficiency and extensive experience in business development, sales, strategy, project management, and execution. As Business Director at TVGM, led a team of over 50 in content production, brand building, and digital marketing. Managed a diverse client portfolio, including UN Women, Shell, Pepsi, Samsung, PARCO, BMW, UBER, and tech startups like Carasti and Makerarm.

Overview

13
13
years of professional experience
8
8
years of post-secondary education

Work History

Cofounder/Executive Director

TVGM
1 2015 - Current
  • Took initiative to build content production / digital media wing that led to new company with sales touching $250,000/year and team strength of 20+ creating digital content for Pepsi, Samsung, Garnier, Unilever and others.
  • Led business development and sales and was Executive Producer for all content production.
  • Directed over 100 DVCs/OLVs
  • Spearheaded project for Beaconhouse Schools and delivered 1000+ videos in 2023
  • Strengthened organizational structure by clarifying roles and responsibilities within team, promoting efficient collaboration among employees
  • Oversaw business development, digital marketing strategy, media buying, content, legal, finance and creatives.

Clients:
Careem - UBER - Pepsico - Samsung - Unilever - Shell - SWVL - Carasti -Microsoft - BMW -UN Women - Surf Excel - Garnier - L'Oreal - Monster - CocaCola - Haier - Food Panda - Nestle -Maybelline

Business Director

Viral/TVGM Digital
02.2015 - 10.2017
  • Established relations with industry personnel, creating revenue that drove growth opportunities for business by 10x.
  • Led proposal writing and pitching process for company developing relationships through attending events, building online network and spearheading SMM.
  • Spearheaded tech team to developed ecommerce sites & web based products for clients.
  • Directed Client Relations, SEO/SEM, Design & Branding, Social Media Marketing, Website Design and Dev.
  • Led business development efforts to expand market share while meeting evolving customer needs and preferences.
  • Boosted sales revenue by implementing strategic marketing campaigns and fostering strong client relationships.

Founder/Business Director

The Videographers
02.2013 - 02.2015
  • Founded wedding film brand with over 500,000 total followers on all socials. From bootstrap startup to over 1 million dollar in sales per year.
  • Oversaw planning, sales, marketing, production, post-production, legal, business development, coaching, operations, strategy & finance
  • Directed business processes from conceptualization through end-user delivery.
  • Led design and review sessions with technical and business staff.
  • Developed strategic plans and initiatives.
  • Directed managers of rapidly growing team.
  • Oversaw adequacy and soundness of organization's financial structure.

Senior Account Manager

Synergy Dentsu
07.2011 - 02.2013
  • Led development of pitches to potential clients on creative and strategy with successful and timely delivery.
  • Met or exceeded sales expectations by pitching 14 accounts and bringing in 11 new accounts in 12 month period.
  • Cultivated productive relationships with brand manager and consulted closely to uncover needs and match available solutions.
  • Upselling of services and production to accounts
  • Initiated social media management at agency for clients during 2011-12 Facebook boom in Pakistan
  • Negotiated favorable contract terms with suppliers/vendors on behalf of clients while maintaining strong relationships with them at same time
  • Regularly updated sales forecasts based upon current pipeline status/anticipated deal closures, allowing for accurate resource allocation/planning within organization

Education

Bachelor of Science - Economics

Beaconhouse National University
Lahore
08.2007 - 06.2011

High School Diploma -

Concord High School
Elkhart, Indiana
08.1999 - 06.2003

Skills

Business Development

Timeline

Business Director

Viral/TVGM Digital
02.2015 - 10.2017

Founder/Business Director

The Videographers
02.2013 - 02.2015

Senior Account Manager

Synergy Dentsu
07.2011 - 02.2013

Bachelor of Science - Economics

Beaconhouse National University
08.2007 - 06.2011

High School Diploma -

Concord High School
08.1999 - 06.2003

Cofounder/Executive Director

TVGM
1 2015 - Current
Zohaib AlamProject Director | Digital Media | Content Creator