Abdalla Seada

· Take full ownership and responsibility for specific analytical based tasks for your team and, at times, for the wider team(s)

· In consultation with the Senior Key Account Managers review customer requirements to define the respective service level in line with current business strategy.

· Drive internal adidas collaboration (e.g. CF/Distribution Centres) to improve processes.

· Support in projects and workshops with a view to achieving departmental goals.

· Support the wider team with account queries, assisting your manager to achieve an even distribution of workload.

· In the absence of CS Manager be prepared to deputise and be point of contact for the team.

· Actively challenge working methods and practices. Propose and implement and review practical solutions.

· Be an expert, in all operational and commercial areas, for you wholesale account ensuring excellent customer service is delivered at all times.

· Build and maintain strong relationships with our internal and external partners

· Collaborate with our wholesale accounts and internal partners to ensure excellent order book management from order book reconciliation through to invoice

· Produce, analyse and interpret data and reports in line with business requirements and external customer expectations

· Manage day to day customer service activities with the aim to fulfil customer requests, resolve queries and provide creative solutions

· Work with supply chain to ensure specific customer requirements are met

· Maximise additional business opportunities by working with sales managers and customers

· Follow agreed procedures and standards, ensuring all documentation is maintained for all new and existing processes

· Ensure full understanding and adherence to all procedures within own account base that are outside of usual process.

· Where appropriate, play an integral role in ensuring launch sensitive product is delivered on time, working cross functionally to track product and ensure key deadlines are met

· Where appropriate, look to create cost and time efficiencies by creating direct shipments to your customer base

· Support sales in the monthly forecasting process

· Act as departmental champion for assigned tasks/objectives, updating the wider team as required

· Support the implementation of key business initiatives and provide feedback for further development

· Help to induct new starters to the team also supporting your team and the wider team with system and process queries

· Strive to exceed all performance objectives and take ownership of your own personal development

· Maintain an up to date knowledge of relevant products, technologies and processes

· Where applicable manage an individual holding regular “Touch Bases” in line with #MyBest and ensure they are working in line with their job description.

Responsible and accountable for the overall management of the Dubai Distribution Center (DC) The responsibilities include forecasting, capacity planning”, supporting 3PL partners across all relevant operations (Inbound, Pick & Pack, Outbound, Returns, Special Handling, Store Openings, etc.), inventory Management and owning the logistics budget across all channels in line with adidas SLAs.

FINANCE:

• Plan and Prepare full year DC Budget for L1&L0
• Monthly update L1&L0 actual cost and generate YTD Tracker
• Quarterly prepare the Major RFC with finance to monitor and track where do we stand and update finance in case of "saving, R&O"

OPS MANAGEMENT

• Lead and manage the DC & Outbound operations via management of the existing 3rd Party Logistics Provider (3PL).
• Own the planning, monitoring and management of Logistics budget related with DC, outbound, packaging material topics / operations.
• Create and maintain yearly budgets and monthly reports to senior management
• In close cooperation with DC Operations, planning the warehouse capacity for outbound and returns, as well as for the replenishment from DC to Stores
• Operations planning is further used as the basis of Adidas delivery promise to end consumer
• Own the planning and monitoring of campaigns and events (especially Cyber Planning & Holiday Readiness) and Store Openings
• Own inventory management to improve stock accuracy
• Monitor cycle counting activities, perform inventory reconciliation between physical quantities, WMS and AFS
• Day-to-day operational activities related to Fulfillment by closely monitoring the E2E delivery and returns performance, across the Distribution Center and the carriers
• E-com Last Mile Operation / preparing bi monthly e-com dashboard with overall operation to find out the gap and improve the process
• Daily Productivity Review
• Global KPI Visibility

Sustainability & HSE

Support HSE committee

Carbon footprint measurement/reduction plan

Core SCM KPIs:

• COTA (On-Time Availability)
• COTIF ( On Time In Full)
• L1/LO % of NS
• Air Freight Spend

Investigate the drivers behind the COTIF vs COTA gap driving timely conversion; pro-actively communicating as necessary with EOF to optimize DC productivity levels and driving order book conversion with Sales, Customer Service related to the pre-pack campaigns, launches according to financial and SCM requirements

Key Responsibility:

• OTIF report, analyzing OTIF miss report and Route Cause analysis for EM clusters (LENA.EMS, Turkey, India , Cyprus 1).
• Planning th Order-book phasing based on RFC - Net sales forecast om specific month.
• Closely monitoring OTIF KPI for each month to insure we are on track to achieve the EM Target
• ECOM/DBC/DPC, Handling order-book execution for digital business.
• Handle Campaign management and coordinate with CTC and Marketing team to ensure all campaign and hype articles are on time
• Co-ordinate with sales, customer service, 3PL warehouse and other operations teams to ensure on timely and accurate product delivery to customers

Achievements:

• Improve OTIF percentage for EM GCC/LENA in 2019 34.8% increase for GCC, and 10%increase for LENA compare to last year

Project involved:

1- Unleash KWT; Working with a team for 3 months to identify potential growth in KWT, we have come up with 3 game changers

ü Amplify Brand Heat

ü ECOM

ü Leverage localization

2- RFID Implementation: Implement Lean RFID solution for one of own stores in Dubai, to improve product availability, inventory accuracy and change current processes of goods movements in the store

Manage the product flow of adidas, Reebok efficiently and timely in a cost-effective way from factories until stocks are booked at Dubai and Tangier DCs

• The daily activity of all related functions of inbound shipping, clearing, forwarding and stock updates
• Managing shipping line &inbound service provider account management
• Controlling & monitoring inbound costs to ensure to ensure the highest level of governance, efficiency &potential savings.
• Managing documentation of Inbound shipments & responsible for the Harmonized System code as per Dubai customs.
• Ensure visibility level (Forecast) for future Inbounds across SCM and external stakeholders.
• Monitor and measure progress of KPI’s to attend global and local targets.
• Support NTP team for Non-Trade tendering process.

• Analyze and coordinate proper master data setting on article and sales org level for seasonal order book start
• Prepare drop report and maintain order book cleanse (dropped articles, overbought sales orders etc.)
• Support customer service and communication of all order book related activities (allocation, delivery status etc)
• Co-ordinate with sales, customer service, 3PL warehouse and other operations teams to ensure on timely and accurate product delivery to customers
• Take the responsibility to coordinate daily delivery arrangements for Retail stores, wholesales and subsidiaries

Achievements:

• Enhance delivery and transportation for adidas own stores, by grading the stores and have route plan per store grade Which lead to save around 60,000 AED/month
• Mixing division in the same carton (APP,HDW, FTW) to utilize the full cartons as well as the trucks and reduce the number of cartons sent to stores which have limited capacity