A seasoned business development and stakeholder relations professional with a proven track record of driving growth and profitability through strategic planning and execution. Expertise includes negotiation, market research, and lead generation, coupled with a deep understanding of advertising and marketing principles and consumer behavior. Proficient in tracking market trends, competitor activities, and consumer preferences to develop highly effective campaigns across diverse industries and channels.
I spearheaded a comprehensive lead recovery program to re-engage abandoned leads across diverse digital channels, encompassing web chat, Meta platforms (Facebook and Instagram), and other social media. I also managed WhatsApp broadcast campaigns to cultivate additional leads via WhatsApp Business. The program consistently achieved a conversion rate exceeding 40%, demonstrating the efficacy of our customized re-engagement strategies.
A leading sales professional consistently exceeding expectations in high-end niche automobile sales, with four sales awards recognizing top performance across multiple campaigns, including the Teachers campaign.
Shelton Rego
Head of Product - Monthly and Premium vehicles
Phone: (971) 528843344
Relationship: Former head of retail at Dollar car rental, Dubai