Technology & design
Alireza Toghroli
Operations & Sales Manager
Dubai
Summary
Dynamic Operations & Sales Manager with a proven track record at CIS Sports Fields & Halls Contracting, enhancing sales revenue through strategic planning and key account management. Expert in polyurethane & acrylic flooring systems and B2B sales, I excel in project management and CRM, driving technical solutions with a focus on market strategy and client satisfaction.
Overview
6
6
years of professional experience
3
3
Languages
Work History
Operations & Sales Manager
CIS Sports Fields & Halls Contracting
11.2022 - Current
- Leading sales & operations for polyurethane flooring, waterproofing, and acrylic coatings using products such as Polyflex & Polycryl.
- Increasing sales revenue by developing and implementing effective sales strategies.
- Developing and strategic sales plans, acquiring new clients, and key account management.
- Managing the full project lifecycle, from tailoring specifications and tendering to execution and quality assurance.
- Providing technical consultations to contractors and project managers, ensuring proper application of polyurethane systems.
- Optimizing pricing strategies and ensuring competitive positioning in the market.
- Utilizing CRM tools to track leads, sales pipelines, and client interactions.
Operations Engineer
CIS Sports Fields and Halls Contracting
06.2021 - 11.2022
- Managed flooring installations, waterproofing systems, and protective coatings for commercial and industrial clients.
- Facilitated in B2B sales, developing tailor made customer solutions.
- Trained junior engineers on standard operating procedures.
- Designed administrative and maintenance procedures to provide optimal service uptimes and minimize service disruptions.
- Provided technical assistance during operational changes via both on-site support and remotely.
Site Engineer
CIS Sports Fields and Halls Contracting
11.2019 - 06.2021
- Managed construction activities, material coordination, and subcontractor supervision.
- Conducted site evaluations and enforced safety measures.
- Checked technical designs and drawings for adherence to standards.
Client Representative
Al Maskan Al Hadeeth Real Estate Development
12.2018 - 11.2019
- Conducted site evaluations, coordinated subcontractors, and ensured quality control.
- Managed project execution, materials procurement, and client coordination for residential and commercial developments.
Education
Master of Science - Civil Engineering
University of Sharjah
Sharjah, United Arab Emirates 04.2001 -
Bachelor of Science - Civil Engineering
University of Sharjah
Sharjah, United Arab Emirates 04.2001 -
Skills
Polyurethane & Acrylic Flooring Systems
Waterproofing & Protective Coatings
B2B Sales & Key Account Management
Construction Chemicals & Materials
Technical Solutions Selling & Market Strategy
Project Management & CRM
Accomplishments
- Expo 2020 – Al Wasl Plaza, UAE ( CONIPUR 2S System)
- Dubai Duty Free – Dubai Duty Free Tennis Stadium (ICP DecoTurf System)
- IMKAN – Makers District, UAE (CONIFLOOR LPC System)
- Sharjah DPW – Al Madam Sports Club, UAE (CONIPUR SW System)
Interests
Outdoors & sports
Football
Timeline
Operations & Sales Manager
CIS Sports Fields & Halls Contracting
11.2022 - Current
Operations Engineer
CIS Sports Fields and Halls Contracting
06.2021 - 11.2022
Site Engineer
CIS Sports Fields and Halls Contracting
11.2019 - 06.2021
Client Representative
Al Maskan Al Hadeeth Real Estate Development
12.2018 - 11.2019
Master of Science - Civil Engineering
University of Sharjah
04.2001 -
Bachelor of Science - Civil Engineering
University of Sharjah
04.2001 -
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