Murali Balasubramanian Kasiviswanathan
Dubai,UAE
Summary
Knowledgeable Business Development Manager with strong healthcare experience in client management, sales strategy development and sales pitch presentations to corporate as well as individual clients. Honest, confident and friendly communicator. Keeps up-to-date understanding of key markets, developing new strategies to capitalise on emerging customer trends. Proven success in multidisciplinary team handling & mentoring thereby to provide operational excellence & setting new records in sales.
Overview
18
18
years of professional experience
6
6
years of post-secondary education
1
1
Certification
Work history
Business Development Manager
Baldan Group, Italy (BNM General Trading LLC)
Dubai, UAE
2023.08 - Current
- Built rapport with new and existing customers (both corporate & stand-alone) from diverse cultural backgrounds to maximise sales opportunities.
- Enhanced new business acquisition through strategic networking and lead generation.
- Customized promotional & upselling strategies to meet needs of different clients, products and services.
- Organized & represented company to public & investors at trade exhibitions and conventions like Dubai Derma, RADV Dubai, Arab Health; thereby, driving awareness of company's portfolio.
- Coordinated and managed paid marketing campaigns on different platforms, carefully overseeing results to deliver maximum ROI.
- Analysed and audited market competition, developing sales strategies that showcase unique business offerings.
- Used critical thinking to break down problems, evaluate solutions and make decisions.
Pharmacy Cluster Manager
MedOn Group of Pharmacies
Dubai, UAE
2022.07 - 2023.05
- Grew annual revenue by 25% with targeted sales like B2B and marketing strategy with operational excellence.
- Maintained ownership of both pharma & para-pharma sales pipeline, sourcing and developing new business opportunities to drive sales.
- Evaluated sales and service processes to generate targeted improvement strategies and increase revenue opportunities.
- Mentored first-level managers on corporate structure & team handling,
- Managed multidisciplinary team of 25 to 30 staff, driving performance with motivational strategies to exceed sales targets.
- Represented organization to public at campaigns.
Pharmacy Manager Cum Pharmacist
Life Pharmacy Group (Dubai Healthcare City)
Dubai, UAE
2019.02 - 2021.04
- Kept business in compliance with internal controls, industry regulations and health and safety requirements. Successfully cleared DHCC inspection with distinction & personal appreciation.
- Kept patient safety at forefront of dispensary and team operations.
- Organised and managed workflows of a multidisciplinary team of 15 to 20 members, including prescription preparation, medication management and safety controls.
- Directed retail and wholesale operations, scrutinising and improving existing processes to boost efficiency.
- Resolved problems encountered by patients, doctors and healthcare providers.
- Inventoried medications and supplements and maintained adequate supplies for expected needs.
- Built strong team relationships with patients, surgeries and other healthcare professionals (B2B).
- Pursued new business opportunities by forging strong networks and contacting potential buyers.
- Monitored competitor activities, responding creatively to maintain relevancy and competitive edge.
Senior Pharmacist
Ramada Pharmacy (Former Med7)
Dubai, UAE
2016.11 - 2018.12
- In-charge of controlled & semi-controlled medications.
- In-charge of night shift.
- In-charge of insurance follow-ups and customer satisfaction service.
- Managed work of junior technicians preparing and dispensing prescribed medication.
- Educated patients on proper medication usage and advised proper nutritional support prior to dispensing medications to ensure patient compliance & desired outcome.
- Provided knowledgeable clinical advice to relieve and improve patients' everyday conditions within the scope of OTC.
Medical Transcriptionist
Aster Hospital
Dubai, UAE
2015.08 - 2016.10
- Created healthcare records in accordance with HIPPA & local guidelines.
- Prepared documents for insurance claims & medical records archiving.
- Updated patient charts using electronic medical records system.
- Followed strict safety standards, patient protection requirements, and legal guidelines.
Clinical Pharmacist
Nanjappa Clinic
Coimbatore, India
June 2012 - Jul 2015
- Kept appropriate stock levels to match expected demand.
- Managed on-site evaluations, internal audits and customer surveys.
- Resolved conflicts and negotiated mutually beneficial agreements between parties.
- Used critical thinking to break down problems, evaluate solutions and make decisions.
Retail Pharmacist
New Pharma
Tamilnadu, India
2006.08 - 2012.05
- Assessed patients' medical histories to check medication suitability.
- Recorded medication plans and patient progress to maintain accurate information.
- Analysed and reduced costs by recommending generic medicines to patients.
- Recorded accurate information on narcotics held and issued to maintain legal compliance.
- Advised patients regarding required immunisations to boost health.
Education
Diploma - Artificial Intelligence in Healthcare
National University of Singapore (NUS)
Dubai 2023.06 - 2023.09
Bachelor of Pharmacy - Pharmacy
The Tamilnadu Dr. MGR Medical University
India 2000.06 - 2006.08
Skills
- Revenue development
- Training & mentoring
- Marketing expertise
- Sales leadership
- Campaign management
- Multilingual
- Team building
- Marketing
- Problem-solving
- Leadership
- Communication skills
- Complex negotiations
- Sales closing techniques
- New account development
- Market and competitive analysis
- Business development
- Brand-building strategies
Languages
English
Proficient (C2)
Tamil
Native
Malayalam
Fluent
Hindi
Upper intermediate
Arabic
Upper intermediate
Certification
- Licensed pharmacist in DHA, DHCC & India.
- Letter of appreciation from DHCC Authorities for achieving distinction of 98.5% compliance score on very first inspection attempt.
- Held Fire Marshall 1 & 2
- Held BLS Certification.
- Diploma in Computer Application.
- Certified Medical Transcriptionist.
- UAE & Indian Driving Licenses (Own a car in UAE).
References
References available upon request.
Timeline
Business Development Manager
Baldan Group, Italy (BNM General Trading LLC)
2023.08 - Current
Diploma - Artificial Intelligence in Healthcare
National University of Singapore (NUS)
2023.06 - 2023.09
Pharmacy Cluster Manager
MedOn Group of Pharmacies
2022.07 - 2023.05
Pharmacy Manager Cum Pharmacist
Life Pharmacy Group (Dubai Healthcare City)
2019.02 - 2021.04
Senior Pharmacist
Ramada Pharmacy (Former Med7)
2016.11 - 2018.12
Medical Transcriptionist
Aster Hospital
2015.08 - 2016.10
Clinical Pharmacist
Nanjappa Clinic
June 2012 - Jul 2015
Retail Pharmacist
New Pharma
2006.08 - 2012.05
Bachelor of Pharmacy - Pharmacy
The Tamilnadu Dr. MGR Medical University
2000.06 - 2006.08