MUSTAFA AHMED
Marketing Manager
Abu Dhabi
Summary
Insightful marketing manager with 11 years of experience in the real estate and advertising industry. Extensive experience in social media and SEO marketing campaigns. Competent in bringing high-quality sales leads. Built a deep understanding of target audience and competitors to develop effective real estate marketing strategies. An early adopter of the latest industry trends and strategies, resulting in consistently fresh and creative ideas.
Overview
11
11
years of professional experience
5
5
years of post-secondary education
2
2
Languages
Work History
Marketing Manager
Amigo Properties, Real Estate Company
Abu Dhabi
04.2022 - Current
- Developed the marketing strategy which covered new tactics and gained better results
- Slashed the marketing cost 25% by applying creative social media campaigns in different social media channels
- Managed all social media and Google AdWords campaigns which resulted to gain more customers
- Generated high quality real estate sales leads and closed many deals
- Trained & developed the marketing team performance.
Digital Marketing Manager
Yalla Deals, Real estate and Autos
Dubai
04.2019 - 03.2022
- Well implemented the lead generation and other social media campaigns with the lowest possible cost which tripled the company sales
- Developed the marketing strategy to contain better tactics & to be more flexible with the fast changing environment
- Increased the organic traffic 6 times in a short time by applying an effective SEO strategy
- Doubled the mobile app downloads 4 times than previous
- Reduced Alexa rank locally from 50k to only 250 by managing all social media platforms and SEO
- Expanded the business with rapid growth by discovering creative solutions for the current business challenges.
Assistant Marketing Manager
Decathlon
London
12.2016 - 03.2019
- Innovated a new way to attract new customers
- Used the social media to get a better brand awareness
- Assisted in developing the SEO on-page and off-page strategy
- Worked with the development team to ensure SEO best practices are properly implemented on newly developed code
- Competed the major market rivals by applying successful market research and competitor analyses
- Managed the corporation campaigns on social media & Google AdWords.
Social Media Expert
Viral Real Estate
Cairo
05.2013 - 10.2016
- Create various lead generation campaigns.
- Schedule all posts on Social media platforms; Facebook, Instagram, LinkedIn and Twitter.
- Write unique and engaging content.
- Assisting sales department in closing deals.
- Perform market research.
SEO & Social Media Executive
United Company
Cairo
04.2011 - 04.2013
- Post on social media platform; Facebook and Instagram.
- Optimizing the company website and social-media content.
- Research and implement search engine optimization recommendations.
- Create basic campaigns on Google Ads and social media.
- Implement tele-sales marketing.
Education
MBA - Marketing & Business
The University of The West of Scotland
London, UK 03.2017 - 03.2018
Marketing Diploma - Digital
Academy
06.2014 - 10.2014
Computerized Accounting Diploma -
Cairo University
03.2013 - 04.2013
Bachelor of Commerce and - Business Administration
Helwan University
09.2007 - 05.2011
International computer driving license "ICDL" - Microsoft Office
Ministry of Communications And Information Tech
10.2007 - 02.2008
Skills
Social Media Marketing
Timeline
Marketing Manager
Amigo Properties, Real Estate Company
04.2022 - Current
Digital Marketing Manager
Yalla Deals, Real estate and Autos
04.2019 - 03.2022
MBA - Marketing & Business
The University of The West of Scotland
03.2017 - 03.2018
Assistant Marketing Manager
Decathlon
12.2016 - 03.2019
Marketing Diploma - Digital
Academy
06.2014 - 10.2014
Social Media Expert
Viral Real Estate
05.2013 - 10.2016
Computerized Accounting Diploma -
Cairo University
03.2013 - 04.2013
SEO & Social Media Executive
United Company
04.2011 - 04.2013
International computer driving license "ICDL" - Microsoft Office
Ministry of Communications And Information Tech
10.2007 - 02.2008
Bachelor of Commerce and - Business Administration
Helwan University
09.2007 - 05.2011
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