Saba Adnan
Dubai
Summary
Successful Digital Marketing Specialist skilled at planning, executing and optimizing online marketing strategies. Promotes products successfully through multiple digital strategies. Achieves consistent successes with excellent planning skills and proactive campaign tracking.
Overview
3
3
years of professional experience
Work History
Digital Marketing Associate
PACIFIC DIGITAL MARKETING CONSULTANCY
01.2021 - Current
- Utilized effective digital marketing methods to increase sales [Number]%.
- Managed digital projects from initial concept through final implementation and live monitoring.
- Mentored and trained teams in KPI analysis and performance evaluation using Google AdWords and Google Analytics.
- Implemented marketing automation tools to streamline and automate repetitive marketing tasks.
- Created social media content with innovative brand messaging to support new product launches.
- Created reports on digital marketing efforts using analytics tools to track and measure digital marketing success for management.
- Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences.
- Optimized company website to improve engine ranking, user experiences and conversion rates.
- Created Pay-Per-Click campaigns to drive targeted traffic to company website.
- Optimized e-commerce campaigns through A/B testing to increase online sales.
- Optimized website content and images to improve search engine rankings.
- Created customized marketing materials to increase product awareness.
- Monitored and evaluated website analytics to identify trends and opportunities for improvement.
- Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.
Education
No Degree - Digital Media
Institute of Digital Marketing
Dubai, United Arab Emirates01.2019
High School Diploma -
Khatoon E Pakistan
Karachi, Pakistan04.2006
Skills
- Social Commerce
- Channel Optimization
- Direct Mail
- Search Engine Optimization Practices
- Digital Marketing
- Landing Page Optimization
- Google AdWords
- Google Slides
- Ad Campaigns
- Online Media Campaigns
- Digital Media
- Digital Content Platforms
Languages
English
Upper intermediate (B2)
Urdu
Bilingual or Proficient (C2)
Timeline
Digital Marketing Associate
PACIFIC DIGITAL MARKETING CONSULTANCY
01.2021 - Current
No Degree - Digital Media
Institute of Digital Marketing
High School Diploma -
Khatoon E Pakistan
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