Sadath Usman
Dubai,UAE
Summary
Accomplished sales professional with extensive B2B sales experience and a proven track record in key account handling and profit margin optimisation. Demonstrates expertise in price quotation, persuasion mastery, and sales funnel optimisation, ensuring effective client engagement and revenue growth. Possesses strong technical product understanding and networking proficiency, driving successful business relationships. Committed to leveraging skills for continued success in strategic sales roles.
Overview
15
15
years of professional experience
Work history
Senior sales officer
BILAL GROUP-BILAL TRADING EST
Abu Dhabi, UAE
07.2021 - Current
- Developed and executed strategic sales initiatives to boost customer engagement and loyalty.
- Cultivated relationships with key clients to tailor solutions to specific needs.
- Led training sessions for junior sales staff, enhancing product knowledge and sales techniques.
- Coordinated with marketing teams to synchronise promotional activities with sales objectives.
- Managed sales pipeline to ensure timely follow-ups and sustain customer satisfaction.
- Facilitated negotiations with clients, securing favourable terms for the organisation.
- Nurtured long-term partnerships with key stakeholders, strengthening business relations.
- Identified new business opportunities through vigilant market monitoring and trend analysis.
Senior sales operations executive
JABOOR TRADING EST
ABUDHABI, UAE
07.2018 - 09.2021
- Enhanced sales forecasting accuracy and operational efficiency through cross-departmental collaboration.
- Developed comprehensive reports detailing insights into sales performance trends and customer behaviours.
- Conducted regular analysis of sales data to identify process improvement opportunities and strategic initiatives.
- Trained junior analysts, promoting skills development and a culture of continuous improvement.
- Drafted detailed sales reports to support decision-making processes.
- Investigated market trends and competitor activities for effective strategic positioning.
- Streamlined operational processes, boosting overall sales productivity.
- Optimised sales funnel, significantly increasing lead conversion rates.
Finance accountant
JABOOR TRADING EST
ABUDHABI, UAE
12.2015 - 07.2018
- Managed financial reporting processes, ensuring compliance with regulatory guidelines.
- Prepared and analysed monthly financial statements to facilitate strategic decision-making.
- Supervised account reconciliations, maintaining integrity of financial data.
- Developed financial models to support long-term strategies effectively.
- Conducted regular internal audits, ensuring accuracy of financial data and compliance.
- Compiled year-end audit files to streamline auditing processes.
- Enhanced financial accuracy by implementing improved accounting procedures.
- Mitigated financial risk through diligent credit control practices, safeguarding business assets.
Sales account manager
CASTELLO RESTAURANT AND CAFE
ABUDHABI, UAE
11.2013 - 12.2015
- Collaborated with internal teams to ensure seamless service delivery.
- Coordinated with marketing team for effective product promotion.
- Strengthened client relationships with regular follow-ups.
- Monitored competitor activities, enabling proactive strategy formulation.
- Conducted market research, aiding strategic decision-making process.
- Achieved customer satisfaction by managing and resolving account inquiries.
- Developed new business opportunities for increased revenue.
Sales accountant
AL JABOUR GROUP OF COMPANIES-BILAL TRADING
ABUDHABI, UAE
04.2011 - 11.2013
- Managed sales transactions and reconciled accounts to ensure accurate financial reporting.
- Collaborated with sales team to streamline invoicing processes and improve overall efficiency.
- Reviewed and verified customer accounts and payment histories for accuracy and compliance.
- Assisted in preparation of financial statements and reports to support management decision-making.
- Implemented tracking systems for sales data to enhance visibility and facilitate analysis.
- Assisted in the growth of business for improved sales figures through diligent account management.
- Negotiated favourable terms with suppliers to achieve cost savings.
Education
Bachelor of Commerce - ACCOUNTING AND FINANCE
CALICUT UNIVERSITY
INDIAMaster of Business Administration - MARKETING AND FINANCE
ANNAMALAI UNIVERSITY
INDIASkills
- Key account handling
- Price quotation
- Persuasion mastery
- Sales funnel optimisation
- B2B sales experience
- Technical product understanding
- Networking proficiency
- Profit margin optimisation
Timeline
Senior sales officer
BILAL GROUP-BILAL TRADING EST
07.2021 - Current
Senior sales operations executive
JABOOR TRADING EST
07.2018 - 09.2021
Finance accountant
JABOOR TRADING EST
12.2015 - 07.2018
Sales account manager
CASTELLO RESTAURANT AND CAFE
11.2013 - 12.2015
Sales accountant
AL JABOUR GROUP OF COMPANIES-BILAL TRADING
04.2011 - 11.2013
Bachelor of Commerce - ACCOUNTING AND FINANCE
CALICUT UNIVERSITY
Master of Business Administration - MARKETING AND FINANCE
ANNAMALAI UNIVERSITY