Summary
Overview
Work history
Education
Skills
Certification
Languages
Timeline
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AHMED ABDELLATIF

DUBAI ,UAE
AHMED ABDELLATIF

Summary

Highly motivated and results-driven Key Account Executive with 12 years of experience in the food supply industry. Proven track record of successfully managing key accounts in Dubai and the Northern Emirates. Skilled in building strong relationships with clients and driving revenue growth through strategic sales initiatives.

Experience

Overview

11
years of professional experience
4
years of post-secondary education
1
Certification

Work history

Emirates Snack Foods LLC
DUBAI , United Arab Emirates

Key Account Executive
03.2019 - Current

Job overview

  • Manage a portfolio of key accounts in Dubai and the Northern Emirates, including prominent brands such as Barilla, Hershey's, Canderel, Indofood, Indomie, and more.
  • Develop and maintain strong relationships with key decision-makers and stakeholders to understand their needs and objectives.
  • Collaborate with internal teams, including sales, marketing, and supply chain, to ensure the successful execution of account strategies and initiatives.
  • Identify opportunities for upselling and cross-selling products to drive revenue growth and increase market share.
  • Analyze sales data and market trends to identify opportunities for growth and optimization.
  • Prepare and present regular sales reports and forecasts to management, highlighting key achievements, challenges, and opportunities.
  • Act as the primary point of contact for any issues or concerns raised by key accounts, ensuring timely resolution and maintaining high levels of customer satisfaction.
  • Maintained client records in bespoke CRM systems, ensuring streamlined data processes for maximum efficiency.
  • Managed multiple accounts with high-quality client care through tactical planning and campaign delivery.
  • Provided first-class client services, from onboarding to daily account management.

Farm Fresh LLC
DUBAI , United Arab Emirates

Sales supervisor
07.2016 - 02.2019

Job overview

  • Managed sales activities for a diverse portfolio of brands including Seara, Friboi, AFFCO, NOWACO, TOMEX, Midfield, McCain, Indian Gate Rice, Shan, Mazola, and Pasta Zara in Dubai and the Northern Emirates.
  • Identified and pursued new business opportunities through proactive prospecting, networking, and relationship-building.
  • Established and maintained strong relationships with key clients, distributors, and stakeholders, ensuring high levels of customer satisfaction and retention.
  • Developed and implemented strategic sales plans to achieve revenue targets and drive business growth.
  • Conducted market research and analysis to identify trends, customer needs, and competitor activities, providing insights to guide sales strategies.
  • Collaborated with internal teams including marketing, logistics, and customer service to ensure seamless execution of sales initiatives and superior customer service.
  • Prepared and delivered persuasive sales presentations and proposals to prospective clients, effectively communicating the value proposition of our brands.
  • Monitored sales performance and market trends, analyzing data to identify areas for improvement and optimization.
  • Negotiated pricing, terms, and contracts with clients to maximize profitability while maintaining competitive pricing and customer satisfaction.

Abu Dhabi National Foodstuff Co. (Foodco L.L.C)
DUBAI , United Arab Emirates

Sales executive
12.2012 - 07.2016

Job overview

  • Fostered positive relationships with customers to enhance loyalty and retention.
  • Achieved and exceeded sales targets in line with client growth across all products and services.
  • Strengthened profit opportunities through targeted customer relationship development, continually meeting sales objectives.
  • Established and maintained positive, profitable client relationships through superb communication.
  • Generated new leads and opportunities to maximise revenue.
  • Analysed industry and competitor trends to enhance sales strategy.
  • Built long-term relationships with customers and generated referrals from existing clients.
  • Delivered professional sales presentations, creatively communicating product quality and market comparisons to prospective clients.
  • Managed client relationships from early stages of sales process through to post-sales
  • Understood customer needs to craft exceptional sales journeys.
  • Effectively handled daily customer meetings, sales calls and account management tasks, improving sales team efficiency.

Education

Alexandria University
EGYPT

Bachelor's degree from Commerce / Major accounting
08.2007 - 07.2011

University overview

Skills

  • B2B account management
  • Relationship management
  • Wholesale marketing
  • Promotional activity analysis
  • Brand building
  • Budget supervision
  • Key Account Management
  • Sales Strategy Development
  • Relationship Building
  • Negotiation
  • Market Analysis
  • Sales Forecasting
  • Excellent Communication Skills
  • Problem-Solving
  • Team Collaboration
  • Proficient in Microsoft Office Suite

Certification

  • High performance certifications during the year 2023 ( ESF )
  • Recognition of outstanding performance in 2023 ( ESF )
  • Field champion for the year 2019 ( ESF )

Languages

Arabic
Native
English
Fluent

Timeline

Key Account Executive
Emirates Snack Foods LLC
03.2019 - Current
Sales supervisor
Farm Fresh LLC
07.2016 - 02.2019
Sales executive
Abu Dhabi National Foodstuff Co. (Foodco L.L.C)
12.2012 - 07.2016
Alexandria University
Bachelor's degree from Commerce / Major accounting
08.2007 - 07.2011

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AHMED ABDELLATIF