Anamta Adil
Dubai
Summary
Dedicated and results-driven professional with a comprehensive understanding of diverse business activities, focusing on social media management and engagement. A graduate of Canadian University Dubai with a strong marketing background. Demonstrated success in increasing brand awareness and visibility through innovative social media campaigns, events, and content. Experienced in analyzing market trends and consumer behaviour to develop targeted marketing strategies. A collaborative team player with excellent communication skills, able to thrive in fast-paced environments. Committed to continuous learning and professional development to stay ahead in the ever-evolving field of marketing and social media.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Content Management - Internship
Landmark Group - Digital
Dubai
08.2024 - Current
- Work and edit on content management tools to launch and promote Landmark Group's retail products across various social media platforms.
- Check and edit URLs to ensure they meet guidelines.
- Collaborate with the marketing and design teams to ensure content aligns with brand guidelines and marketing objectives.
- Collaborate with the marketing and design teams to ensure content aligns with brand guidelines and marketing objectives.
- Distribute products live onto the website of across various brands, such as Max, Splash, Lifestyle, and Homebox.
- Assist in monitoring and analyzing content performance metrics, providing insights for continuous improvement.
- Assist in building extra attributes and categories for products to go live on the website.
- Participate in brainstorming sessions to generate creative content ideas.
- Maintain a variety of sheets to track progress and data regarding each product and brand company.
Knowledge Management - Associate
Century Maxim International
Dubai
06.2022 - 11.2023
- Researched industry trends and innovations, keeping firm grasp on emerging technology and best practices.
- Monitored KPIs and reported on performance to address corrective action needs.
- Made outgoing phone calls to confirm appointments, respond to enquiries and gather information.
- Proficient in researching and analyzing information from multiple sources, with a track record of creating, updating, and maintaining knowledge repositories and documentation systems.
- Demonstrated expertise in content creation, possessing strong writing and communication skills to develop informative and engaging content.
- Experience in conducting sessions and workshops to promote knowledge sharing and improve knowledge management practices.
- Experienced in identifying knowledge gaps and improving knowledge management processes, with a focus on problem-solving to address challenges and inefficiencies.
- Contributed in creating media outlet lists for events organized within the company and its parent company.
- Assisted in research methods related to sustainability studies and finance within companies operating in UAE.
- Implemented the best practices for employee and team engagement initiatives resulting increased morale staff members.
- Managed calendars to ensure timely publication of content and coordinated with team members to meet deadlines.
- Collaborated with marketing and design teams to create compelling content that aligned with brand objectives and messaging.
- Developed engaging content for various platforms, including websites, blogs, and social media channels.
- Designed business articles and newsletters mainly with Canva for the website, incorporating brand guidelines and visual elements to enhance readability and engagement.
Event Associate
Ted x Talk
Dubai
03.2018 - 04.2018
- Partnered with staff members to share and implement new ideas considering the agenda to support the best practices for the event.
- Streamlined operations to improve workflow within the organization with organizational abilities essential to managing multiple tasks and details in planning.
- Successfully maintaining detailed administrative and procedural processes to conduct the event.
- Organized promotional activities via social media platforms using design tools using Canva to drive ticket sales and increase traction to the event.
- Interacted with media outlets and members of the press covering the event.
- Generated Key Performance Indicator reporting to drive better performance.
- Handled high volume calls to address customer inquiries and concerns.
Education
Bachelor of Business Administration - International Business
Canadian University
Dubai, UAESkills
- Microsoft Office
- Canva
- Content Management
- Detail-orientated
- Content Curation
- Communication
Certification
- Google Digital Academy - Fundamentals of Digital Marketing
Timeline
Content Management - Internship
Landmark Group - Digital
08.2024 - Current
Knowledge Management - Associate
Century Maxim International
06.2022 - 11.2023
Event Associate
Ted x Talk
03.2018 - 04.2018
Bachelor of Business Administration - International Business
Canadian University
- Google Digital Academy - Fundamentals of Digital Marketing
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