Balsam Jumah
Abu Dhabi
Summary
Dynamic Marketing & Communication Specialist with a proven ability to stay calm and focused in high-pressure environments. Skilled in creative media outreach, generating innovative ideas, and proactive pitching strategies. Key strengths include problem solving, decision making, and exceptional communication skills. Dedicated to advancing company initiatives and programs, with a strong foundation in copywriting and editing. Recognized as a collaborative team player who consistently contributes to shared goals.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Senior Marketing & Communication Specialist
Property Shop Investment LLC
04.2023 - 04.2024
- Provided administrative support to Marketing Manager in the areas needed
- Implemented ads on social media platforms (Meta, Snapchat and TikTok
- Focus on opportunities to improve Lead & Conversion tracking, besides A/B Testing
- Conceptualized, developed, and executed highly successful Chatbots campaigns
- Implemented successful email marketing campaigns with attractive designs
- Collaborated with sales teams to align marketing efforts with sales objectives
- Prepared regular budget weekly campaigns' reports
- Demonstrated a commitment to professional development by participating in relevant workshops and training
- Handled training for new team members
- Integrated marketing strategies with new product launches
- Write and organize content for marketing collateral (e.g., brochures, websites)
- Complete other projects assigned by the Marketing Manager
- Attended monthly workshops with Meta and TikTok in Dubai
Marketing & Communication Coordinator
Property Shop Investment LLC
10.2022 - 03.2023
- Attended video shoots with agents
- Produced compelling scripts for various videos
- Coordinated graphic design efforts for marketing materials
- Selected optimal locations for photo and video shoots
- Write and organize content for marketing collateral (banners & newsletter)
- Initiated some designs using Canva
- Initiated ads on social media platforms (Meta)
- Coordinated with agents for video shoots
- Coordinated with web developers for integration process
- Attended monthly workshops with Meta and TikTok in Dubai
Customer Service Team Leader
Teleperformance
03.2022 - 07.2022
- Mentored new hires, providing guidance to ensure their successful integration into the team.
- Managed escalated customer complaints, and preventing further dissatisfaction.
- Trained and supervised team of customer service representatives in providing quality service to customers.
- Conducted regular staff meetings to discuss customer service issues and potential solutions.
- Evaluated customer service staff performance and provided constructive feedback.
Customer Service Specialist
Teleperformance
10.2021 - 03.2022
Social Media & Marketing Specialist
Liberty International Group
12.2020 - 07.2021
Student Assistant of the International Office
Eastern Mediterranean University
09.2018 - 11.2019
- Maintained confidentiality of sensitive information by adhering to strict privacy policies and implementing secure filing systems.
- Provided excellent customer service to students and staff at the front desk, addressing inquiries and concerns promptly.
- Greeted incoming office visitors, answered questions, and directed individuals to office locations.
- Collaborated with team members on event planning and execution, resulting in successful campus events and activities.
- Fostered supportive environment for new students through creation of orientation program.
Research Assistant
UAEU
01.2017 - 04.2017
Laboratory Intern
Agthia Group PJSC
05.2016 - 07.2016
- Recorded test results on standardized forms to enter into database and communicate to appropriate personnel.
- Demonstrated adaptability by quickly learning new techniques as needed for specific experiments or projects.
- Improved data accuracy through careful sample preparation, analysis, and documentation.
- Conduct sensory evaluation tests for fresh juices, fruit yogurts and mineral water
Education
Master of Science - Tourism Management
Eastern Mediterranean University
Northern Cyprus - Famagusta09.2019
Bachelor of Science - Food Science, United Arab Emirates
United Arab Emirates University
UAE - Al Ain12.2016
Skills
- Social media management
- Technical knowledge
- Advertising and marketing
- Editing and proofreading
- Email Marketing
- Teamwork and Collaboration
Certification
- ISO 22000:2018 Lead Auditor Certification (IRCA), Tuv Nord Middle East, Abu Dhabi, UAE
Languages
Arabic
English
Timeline
Senior Marketing & Communication Specialist
Property Shop Investment LLC
04.2023 - 04.2024
Marketing & Communication Coordinator
Property Shop Investment LLC
10.2022 - 03.2023
Customer Service Team Leader
Teleperformance
03.2022 - 07.2022
Customer Service Specialist
Teleperformance
10.2021 - 03.2022
Social Media & Marketing Specialist
Liberty International Group
12.2020 - 07.2021
Student Assistant of the International Office
Eastern Mediterranean University
09.2018 - 11.2019
Research Assistant
UAEU
01.2017 - 04.2017
Laboratory Intern
Agthia Group PJSC
05.2016 - 07.2016
Master of Science - Tourism Management
Eastern Mediterranean University
Bachelor of Science - Food Science, United Arab Emirates
United Arab Emirates University
- ISO 22000:2018 Lead Auditor Certification (IRCA), Tuv Nord Middle East, Abu Dhabi, UAE
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