Mirette Mattar
Abu Dhabi
Summary
As the Assistant Director of Events and Catering, I lead a team of dedicated professionals who deliver exceptional service and hospitality to our clients and guests. I have strong negotiation skills, creative problem-solving abilities with a keen eye for details. I also monitor and analyse the market trends, the budget figures, and the profit and loss statements, to develop and implement strategies that optimize the revenue and profitability of the events and catering department. My goal is to drive event excellence and guest satisfaction, while maintaining a positive and collaborative work environment.
Overview
17
17
years of professional experience
Work History
Assistant Director of Events and Catering
Al Raha Beach Hotel
02.2022 - Current
- Result Oriented Catering and event Management professionals who contribute to the organization’s business objectives and event initiatives
- Possesses the ability to leverage exceptional program planning, in addition to product quality continues.
- Streamlined event logistics for improved efficiency and reduced costs.
- Managed budgets of multiple events, ensuring cost-effective planning and execution.
- Ensured seamless event experiences by overseeing all aspects of event coordination, from registration to post-event followup.
- Developed strong working relationships with key stakeholders to ensure alignment on event objectives and deliverables.
Senior Sales Manager in Charge of Events and Cater
Al Raha Beach Hotel
11.2018 - 02.2022
- In charge of Events and Catering.
- Increased overall sales revenue by implementing effective sales strategies and building strong client relationships.
- Developed a high-performing sales team through targeted recruitment, comprehensive training, and ongoing mentorship.
- Improved customer retention rates by delivering exceptional after-sales support and fostering long-term relationships with key accounts.
- Mentored junior sales professionals in advanced selling techniques, resulting in accelerated career progression and enhanced contributions to overall team success.
- Drove profitability by reallocating resources and focusing on high-potential opportunities, resulting in a significant increase in overall company revenue.
- Achieved dramatic sales increase by skillfully managing relationships and proactive sales approaches.
Corporate Sales Manager
Al Raha Beach Hotel
03.2017 - 10.2018
- Increased corporate sales by developing and implementing effective sales strategies.
- Exceeded annual sales targets with a rigorous focus on strategic account management.
- Streamlined sales processes, reducing administrative tasks and increasing productivity.
- Collaborated with marketing teams to develop targeted campaigns for increased lead generation.
- Analyzed market trends to identify new business opportunities for company expansion.
- Implemented CRM systems to track and manage leads effectively, improving conversion rates.
- Maintained open lines of communication within the sales team, promoting collaboration and idea sharing.
- Monitored competitors'' activities closely to stay ahead in the market and capitalize on emerging opportunities.
- Assisted in budget planning for the department, ensuring efficient allocation of resources towards priority initiatives.
Assistant Front Office Manager
Al Raha Beach Hotel
05.2015 - 03.2017
- Enhanced guest satisfaction by efficiently managing front office tasks and addressing customer concerns promptly.
- Streamlined check-in and check-out processes for a smoother guest experience.
- Collaborated with housekeeping and maintenance departments to ensure room availability and quality standards.
- Improved team performance by providing regular training on customer service techniques and hotel policies.
- Increased repeat business through personalized guest interactions and exceptional service delivery.
- Managed room inventory to optimize revenue opportunities during high-demand periods.
- Implemented new procedures for handling guest complaints, resulting in increased customer satisfaction ratings.
- Reduced wait times during busy hours by implementing effective strategies for managing guest flow throughout the lobby area.
- Served as floating manager-on-duty, MOD, to cover shift shortage.
Front Office Manager
Maritim Jolie Ville Golf & Resort
01.2013 - 04.2015
- Product quality continuous enhancement, including the introduction of new line in the Front Desk guests welcoming facilities as well the regular guest services as in developing the guest history database and the guest mailing and emailing system.
- Skilled in productively relating to guests/clientele from all backgrounds, in all varieties of situations, with a keen eye on details of standards, the timely execution of services, the forecasting overview to avoid problems, the creative skills to resolve situations, and the affirmativeness of implementing directives / solutions.
- Maintained a clean and organized work environment, promoting a professional image of the hotel to guests.
- Established strong relationships with local tourism partners, generating leads on potential visitors requiring accommodations.
- Implemented pre-arrival preparations such as assigning rooms based on specific requirements leading to seamless arrival experiences.
- Coached employees through day-to-day work and complex problems.
- Monitored customer service trends and provided insights to management team for further improvement.
- Delivered performance reviews, recommending additional training or advancements.
- Established team priorities, maintained schedules and monitored performance.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Successfully managed budgets and allocated resources to maximize productivity and profitability.
Assistant Front Office Manager
Maritim Jolie Ville Golf & Resort
01.2010 - 01.2013
- Enhanced guest satisfaction by efficiently managing front office tasks and addressing customer concerns promptly.
- Streamlined check-in and check-out processes for a smoother guest experience.
- Managed room inventory to optimize revenue opportunities during high-demand periods.
- Reduced wait times during busy hours by implementing effective strategies for managing guest flow throughout the lobby area.
- Ensured accurate billing procedures were followed consistently by front desk staff members.
- Provided clerical support, addressing routine, and special requirements.
- Acted as point of contact for vendor collaboration for contracted services.
- Drafted employee work schedules to fill coverage gaps.
- Created training modules in partnership with HR for new hires.
- Recommended strong business plans, operational decisions and financial processes to support business sustainability.
- Encouraged and mentored employees to boost performance and remove process inefficiencies.
- Supervised and guided new employees and responded quickly to questions to improve understanding of job responsibilities.
- Set priorities and problem-solved workflow issues to maintain rapport with customers and managers.
Guest Relations Manager
Maritim Jolie Ville Golf & Resort
09.2007 - 01.2010
- Enhanced guest satisfaction by promptly addressing and resolving all concerns and complaints.
- Developed and implemented guest relations policies, ensuring a consistent high-quality experience for all visitors.
- Monitored online reviews and feedback, identifying areas for improvement and implementing changes accordingly.
- Established strong relationships with local businesses to provide unique experiences for guests, elevating the hotel''s reputation within the community.
- Managed challenging situations with professionalism and diplomacy, maintaining positive relationships with guests even during difficult circumstances.
- Maintained detailed records of guest preferences, enabling tailored service offerings upon future visits.
- Created monthly reports on guest feedback trends, providing valuable insights to guide improvements in operations and services.
- Oversaw the coordination of special events held at the hotel, ensuring seamless execution and exceptional guest experiences.
- Fostered a culture of exceptional customer service within the Guest Relations department through ongoing coaching and development opportunities for team members.
- Introduced new methods of gathering feedback from guests to ensure continuous improvement in products/services offered.
- Played a pivotal role in crisis management situations, ensuring the safety and comfort of guests while minimizing negative impacts on the hotel''s reputation.
- Monitored guest services personnel for efficiency and accuracy of response to guest complaints.
- Coached and developed associates to improve soft skills and recovery techniques.
- Restructured lines of communication with housekeeping to make sure guests were satisfied with timeliness and quality of housekeeping services.
Education
High School Diploma -
Deutsche Schule Der Borromäerinnen
Alexandria, Egypt06.1998
Skills
- Multitasking, with ability Prioritize tasks and delegate tasks
- Vendor negotiation
- Guest Management
- Event Planning Expertise
- The ability to develop solid relationships with everyone I meet
- Staff Leadership
- Competition Analysis
- Budgeting and Forecasting
Participations
- Abbaya Rally August 2022.
- Yearly staff Parties for Healthcare and Hospitals.
- Yearly MOI Trainings for 2 months.
- UAE – USAR IER 2019
- Squad Events Conference yearly 2017 - 2019.
- Etihad Road Show 2017.
- Arab Summit 28th - 30th of March 2015
- Egypt Economic Development Conference 13th -15th of March 2015
- NOVARTIS PHARM Group from 06th -10th of June 2013 at Sharm El Sheikh.
- The Arab Administrative Development Organization ( ARADO ) from 05th -09th of April 2013 at Sharm El Sheikh.
- The Nile Medical Conference from 18th -22th of February 2013 at Sharm El Sheikh.
- PROMED Medical Events and Suppliers from 05th – 08th of September 2012.
- LAMECO VIAJES Group from 10th-16th of July 2012 at Sharm El Sheikh.
- SEGMA Medical Group from 16th-19th of May 2012 at Sharm El Sheikh.
- NOVARTIS PHARM Group from 28th of April -02th of May 2012 at Sharm El Sheikh.
- Ministerial Non Allied Movement Summit May 2012
- Meeting Of The Association Of Southeast Asian Nations Cairo Committee from 18th-20th of April 2012 at Sharm El Sheikh.
- The 18th AFA int’l. Fertilizer Forum & Exhibition from 7th -9th of February 2012 at Sharm El Sheikh.
- Nile Medical Conference from 20th -24th of February 2012 at Sharm El Sheikh.
- The Image International For Marketing Group from 5th -8th of February 2012 at Sharm El Sheikh.
- Arab Economic, Development and Social Summit January 2011.
- 4th Ministerial Conference of China-Africa Cooperation November 2009.
- 15th Summit of the Non-Allied Movement July 2009
- 11th African Union Summit July 2008.
- World Economic Forum May 2008.
- World Economic Forum May 2006.
- World Trade Organization (WTO) Ministerial Meeting (20-22 June 2005) Ministers of Commerce, Foreign Trade, Industry, Foreign Affairs from 30 countries worldwide.
- Four-Way Summit (8th of February 2005) 4 Arab, and Israeli heads of state.
- Conference of the Arab League Ministers of Youth & Sports (4th-8th of March 2005) 15 Arab countries.
- Commercial Classes of the German School Alexandria 1998
- Presidency conferences and meetings.
- Corporate conference and Incentives, local and International.
- Language and Economy Section (Deutsche Schule der Borromaerinnen)
Personal Information
- Date of Birth: 04/15/1980
- Nationality: Egyptian
- Driving License: Holding a UAE DL.
Languages
Arabic
Bilingual or Proficient (C2)
English
Bilingual or Proficient (C2)
German
Upper intermediate (B2)
Timeline
Assistant Director of Events and Catering
Al Raha Beach Hotel
02.2022 - Current
Senior Sales Manager in Charge of Events and Cater
Al Raha Beach Hotel
11.2018 - 02.2022
Corporate Sales Manager
Al Raha Beach Hotel
03.2017 - 10.2018
Assistant Front Office Manager
Al Raha Beach Hotel
05.2015 - 03.2017
Front Office Manager
Maritim Jolie Ville Golf & Resort
01.2013 - 04.2015
Assistant Front Office Manager
Maritim Jolie Ville Golf & Resort
01.2010 - 01.2013
Guest Relations Manager
Maritim Jolie Ville Golf & Resort
09.2007 - 01.2010
High School Diploma -
Deutsche Schule Der Borromäerinnen
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