RESHMA EDAPPETH
SHARJAH,UAE
Summary
Dedicated student with excellent academic record seeking career in marketing. Ready to support and learn from marketing team, using education and personal skills to take on creative challenges. Offers excellent communication skills to contribute to and assist team. Reliable and dependable team worker with excellent communication and organizational skills. Experienced in conducting comprehensive market research to identify key customer segments and target audiences. Creative marketer willing to think outside the box to secure impressive results. Knowledgeable and critical thinking Administration and marketing with experience in developing marketing materials, managing marketing budgets and executing commercial events. Uses data-driven approach to marketing campaign management and strategy. Skilled at driving brand awareness through cost-effective ideas and concepts.
Overview
7
7
years of professional experience
10
10
years of post-secondary education
1
1
Certification
Work History
Head of Marketing Coordinator
International Modern Hospital
Dubai, UAE
12.2023 - Current
- Developed strategic partnerships with influencers and complementary brands.
- Consistently met campaign goals by developing clear, effective design briefs and providing creative guidance.
- Evaluated impact of marketing initiatives by tracking and analysing performance data.
- Developed strong teams by skilfully recruiting, orienting and training loyal, hard-working employees.
- Identified growth opportunities in new market segments to expand market share.
- Maintained updated knowledge of emerging marketing trends and technologies, continuously seeking opportunities to enhance strategies.
Head of Marketing Coordinator
Aster Hospitals - UAE
Dubai, UAE
03.2021 - 11.2023
- Analysed customer insights and trends to build marketing strategies that resulted in revenue growth.
- Facilitated smooth campaign execution, collaborating effectively with creative teams and external agencies.
- Maintained updated knowledge of emerging marketing trends and technologies, continuously seeking opportunities to enhance strategies.
- Delivered top-quality marketing strategy and consultative services with consistently high client satisfaction scores.
- Boosted click-through rates with targeted email marketing campaigns.
- Developed strategy for social media marketing with cohesive messaging across multiple platforms.
Administrative coordinator
Etisalat - UAE
Sharjah, UAE
02.2019 - 02.2021
- Cultivated relationships with high-volume suppliers to drive beneficial business deals.
- Strengthened traceability and developed organisation systems for records, reports and agendas.
- Wrote reports and correspondence from dictation and handwritten notes.
- Received and screened high-volume internal and external communications, calls and email.
- Added new data and notes to project and resource tracking spreadsheets.
- Created databases and spreadsheets to improve inventory management and reporting accuracy.
Head of Company Administration
CERA Associates - UAE
Sharjah, UAE
01.2018 - 01.2019
- Received and processed stock using inventory management system.
- Created and maintained displays and signs.
- Handled high-volume telephone and email enquiries to minimise backlogs.
- Wrote reports outlining project progress and results.
- Used Microsoft Word and other software tools to create documents and clear communications.
- Resolved conflicts and negotiated mutually beneficial agreements between parties.
- Offered friendly, efficient customer service and handled challenging situations with ease.
Associate professor
HCT Womens College, UAE
Fujairah, UAE
03.2017 - 12.2017
- Adapted course content to range of formats and learning styles to achieve student pass rate.
- Implemented student retention strategy, reducing dropout rates.
- Enabled smooth day-to-day running of department by overseeing all administrative aspects of academic programmes.
- Boosted student achievement by providing clear, detailed one-to-one advice on research work.
- Engaged, motivated and inspired students to develop thirst for knowledge.
- Encouraged students to develop skills in reflection, critical thinking and analysis.
- Enhanced prestige of institution by pursuing world-leading, original research with emphasis on international excellence.
Education
Doctor of Philosophy - Comparative LIterature
Calicut University
Malappuram, India 01.2013 - 02.2017
Master of Philosophy - Comparative Literature
Kalady University
Ernamkulam, India 01.2012 - 01.2013
Master of Arts - English Literature
Calicut University
Malappuram, India 03.2010 - 01.2012
Bachelor of Arts - English Literature
Calicut University
Malappuram, India 03.2007 - 02.2010
Skills
- Branding strategy
- Team leadership and supervision
- Project oversight
- Records and database administration
- Performance analysis
- Reporting and documentation
- Event planning
- Client relations
- Schedule development
- Business communications
- Employee training and development
- Database management
- Administrative support
- Meeting coordination
- Administrative office operations
- Sales strategies
Languages
English
Fluent
Malayalam
Native
Tamil
Advanced
Hindi
Elementary
Russian
Elementary
Certification
- Certified in PGDCA
- Certified in Diploma in Computer Application
Additional Information
Received Employee of the Month under Aster Hospitals, UAE
Received Full Bright Scholarship and Aspire Scholarship
Received Ranks under Universities Board Exams
Presented National & International Presentation and received certificate for the same
Published papers under National & International Journals with ISSN number
Timeline
Head of Marketing Coordinator
International Modern Hospital
12.2023 - Current
Head of Marketing Coordinator
Aster Hospitals - UAE
03.2021 - 11.2023
Administrative coordinator
Etisalat - UAE
02.2019 - 02.2021
Head of Company Administration
CERA Associates - UAE
01.2018 - 01.2019
Associate professor
HCT Womens College, UAE
03.2017 - 12.2017
Doctor of Philosophy - Comparative LIterature
Calicut University
01.2013 - 02.2017
Master of Philosophy - Comparative Literature
Kalady University
01.2012 - 01.2013
Master of Arts - English Literature
Calicut University
03.2010 - 01.2012
Bachelor of Arts - English Literature
Calicut University
03.2007 - 02.2010
- Certified in PGDCA
- Certified in Diploma in Computer Application
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